Technologies are not only transforming our everyday lives, but they have changed the hospitality industry forever. Thanks to recent and emerging developments, there are so many ways your hotel can utilize different technologies to improve the guest experience.
For this reason, we have chosen to look at the 3 best technologies to enhance a hotel’s performance.
1) Hotel Management Software
Software systems are an essential part of a hotel’s daily operations, because they can improve organization skills, employee productivity and the guest experience. If you are hoping to become the next Sajan Hansji or David Lichtenstein, you will need the right tools for the job.
Every hotel must have full control of their check-in and check-out operations, which is why they should invest in hotel management software. Whether you operate a luxury hotel, functional motel, sun-kissed resort, traveller hostel or cosy B&B, booking management systems, such as the True Hotel Management System, can ensure reception has full control of the hotel’s reservations and billing.
2) Live Chat
While introducing a live chat website facility will cost time and money, it has the potential to significantly boost a company’s sales. This smart technology provides a potential customer with a direct mode of communication to the hotel, who can answer any questions a prospective guest might have before they make a booking.
A live chat facility could therefore help a prospective guest make an informed decision, and prevent them from booking with a direct competitor. What’s more, it has been reported that 63% of visitors are more likely to return to a website if they know it features a live chat option.
Not only will this encourage guests to book with you, but it will reduce a website’s bounce rate, because an advisor will be on-hand to guide them through the booking process – which will also boost a visitor’s confidence in the customer service experience.
It was reported that more than 1 billion people across the world used a tablet in 2015 alone, with the figure expecting to rise to 1.43 billion by 2018. Tablets are therefore becoming a popular addition to a hospitality environment, with many hotels using the devices to enhance the guest experience.
For example, it is becoming increasingly common for a hotel’s reception team to use tablets to gather quick feedback from guests. Tablets are also becoming an effective digital signage tool at the reception area, displaying information on the hotel and local attractions.
Free Wi-Fi has become a standard room amenity in modern hotels, and tablets are expected to become just as popular within the next few years. Many hotel companies are now investing in the devices and installing third-party applications, which will allow their guests to take control of the air conditioner, TV and room lighting.
There are a variety of ways you can start integrating technology into a hotel. If you want to compete with industry rivals, you must integrate devices and software that can enhance the guest experience whilst boosting employee productivity.