10 Best Ecommerce Website Builders for Your Online Store

Paras Kela

Senior Writer

10 Best Ecommerce Website Builders for 2024: Features, Pricing, And More

Key Takeaways:

  1. Ecommerce Website Builder is a software platform that enables individuals or businesses to create and manage their online stores without needing extensive technical knowledge.
  2. Ecommerce website builders simplify the process of launching and managing an online store by providing user-friendly interfaces, customizable templates, and essential features.
  3. In order to choose the best ecommerce website builder, consider these factors: Ease of use, pricing, features, customer support, and scalability.
  4. As per our analysis, the 5 best ecommerce website builders in 2024 are: Shopify, WooCommerce, BigCommerce, Wix eCommerce, and Squarespace Commerce.

A well-designed business website not only helps you establish credibility but also attracts new customers and increases sales. A Forbes survey reveals that approximately 71% of businesses globally had a website in 2023– highlighting the growing importance of online presence for businesses of all sizes.

Fortunately, you no longer need to hire website developers or spend a fortune to develop your ecommerce website. Instead, you can choose from the best ecommerce website builders available to accomplish this task efficiently.

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Pro-tip

Before selecting an ecommerce website builder, thoroughly assess your business needs, budget constraints, and long-term growth plans. More importantly, look for platforms that offer scalable features, transparent pricing, mobile responsiveness, and reliable customer support to ensure a seamless online shopping experience for your customers.

In this blog, we will explore the top website builders for ecommerce, evaluating their technical and non-technical aspects as well as pricing.

Let’s get started!

How We Select & List Softwares?

Our selection of these Ecommerce Website Builders is based on thorough research and analysis. We have listed these softwares based on usability and satisfaction score that include features, ease of use, customer support, ratings, and number of reviews from SoftwareSuggest. Our goal is to help businesses select the right softwares that can help them optimize their business processes.

List of 10 Best Ecommerce Website Builders

1. Shopify

Shopify

As one of the best ecommerce website builder platforms, Shopify stands out for its user-friendly interface and robust features. With Shopify, you can easily create and customize your ecommerce site, manage products and inventory, and process payments securely.

In addition, its extensive app store offers additional functionalities, while its SEO-friendly design helps drive traffic to your online store. Shopify provides reliable customer support and scalability– making it an ideal choice for businesses of all sizes looking to build a successful ecommerce site.

Shopify Features

  • Abandoned Cart Recovery
  • Multi-channel Selling
  • Customizable Checkout
  • Dropshipping Integration
  • Automatic Tax Calculation
  • Mobile Commerce Optimization

Shopify Pricing

Shopify offers tiered pricing with five plans. The Starter plan is only ₹207 INR/month. When billed yearly, Basic is ₹1,499.00/month, Shopify is ₹5,599.00/month, and Advanced Shopify is ₹22,680.00/month. Plus starts at 2,000 USD/month.

Pros
  • Recovers lost sales by reminding customers to complete purchases.
  • Offers a wide range of apps to enhance store functionality.
  • Easily scales with your business as it grows.
Cons
  • Charges additional fees for using third-party payment gateways.
  • Some design elements may be challenging to customize.
  • Monthly subscription fees can add up, especially for advanced plans.
 
Looking for Best eCommerce Software?
Check out SoftwareSuggest's list of the best eCommerce Software.

2. Wix

Wix

Wix is a free ecommerce site builder that caters to both beginners and experienced users. With its drag-and-drop interface and customizable templates, building an online store with Wix is quick and effortless.

Moreover, Wix offers a range of ecommerce features, including product management, secure payment processing, and marketing tools to help promote your online store. Its intuitive design and affordable pricing make it one of the best website builders for ecommerce, suitable for businesses of all types and sizes.

Wix Features

  • AI-powered Design Assistance
  • ADI (Artificial Design Intelligence)
  • Advanced SEO Tools
  • Wix Editor Accessibility
  • Video Backgrounds
  • Dynamic Page Layouts

Wix Pricing

Wix offers price plans ranging from INR 199 to INR 1,599 per month. The Lite Plan is the most basic plan that costs INR 199 per month while the Business Elite plan costs INR 1599/month. To explore all the plans in detail, visit their website.

Pros
  • Easy-to-use editor allows for intuitive website customization.
  • Offers a diverse range of apps to expand site functionality.
  • Wix ADI generates personalized website designs based on preferences.
Cons
  • Customization options may be restricted by the chosen template.
  • Free plans display Wix ads on your website.
  • Not as robust for large-scale ecommerce operations.

3. Squarespace

Squarespace

Squarespace is renowned for its sleek and professional website designs, making it one of the top ecommerce website builders. With Squarespace, you can create a visually stunning ecommerce site with ease, thanks to its user-friendly interface and customizable templates.

This website builder tool also offers essential ecommerce features such as product management, secure checkout, and integrated marketing tools to help grow your online store. Lastly, Squarespace’s responsive design ensures your ecommerce site looks great on any device, while its built-in SEO tools help improve visibility in search engine results.

Squarespace Features

  • Integrated Email Campaigns
  • Appointment Scheduling
  • Podcast Hosting
  • Membership Site Functionality
  • Customizable Product Blocks
  • Donation Acceptance for Nonprofits
Pros
  • Provides visually appealing templates for professional-looking websites.
  • Seamlessly integrates with Squarespace Email Campaigns for marketing.
  • Offers hosting, domain registration, and ecommerce functionality in one place.
Cons
  • Offers fewer payment options compared to other platforms.
  • Plans may be more expensive compared to some competitors.
  • Integrations with external tools and services are limited.

SquareSpace Pricing

SquareSpace offers tiered pricing encompassing four plans- ranging between INR 1313 to INR 4023/month. The most basic plan- Personal costs around INR 1313/month, while the Advanced Commerce plan costs around INR 4023.  

4. BigCommerce

BigCommerce

BigCommerce is among the top ecommerce website builders, known for its robust features and scalability. It offers a user-friendly interface, making it the best website builder for online stores of all sizes. With BigCommerce, you can easily create and customize your ecommerce site with advanced tools for marketing, SEO, and analytics.

Its seamless integration with various payment gateways and shipping providers ensures smooth transactions and order fulfillment. Plus, BigCommerce provides responsive customer support and extensive documentation to assist you every step of the way.

BigCommerce Features

  • Headless Commerce Capability
  • Enterprise-level Security
  • B2B Ecommerce Features
  • Customizable Checkout Fields
  • Native Faceted Search
  • Advanced Analytics and Reporting

BigCommerce Pricing

BigCommerce offers four pricing options: Standard ($29/month), Plus ($79/month), Pro ($299/month), and Enterprise. Besides, they also offer a 15-day free trial.

Pros
  • Scales easily to accommodate growing businesses and increased traffic.
  • Allows selling across multiple channels like eBay, Amazon, and Facebook.
  • Offers robust SEO features to improve visibility and drive traffic.
Cons
  • Steeper learning curve compared to some other platforms.
  • Charges transaction fees on lower-tier plans.
  • Free template selection may be more limited compared to others.

5. WooCommerce

WooCommerce

WooCommerce, a leading ecommerce platform, is renowned for its flexibility and customization options. As a plugin for WordPress, it’s considered one of the best ecommerce website builders for its ease of use and extensive community support. 

With WooCommerce, you can create a fully functional ecommerce site with minimal effort, thanks to its intuitive interface and comprehensive features. It offers various extensions and themes to enhance your online store’s functionality and appearance. 

WooCommerce also provides robust SEO capabilities and seamless integration with WordPress, making it an excellent choice for building your ecommerce website.

WooCommerce Features

  • WordPress Integration
  • Extensive Plugin Library
  • Subscription Management
  • Customizable Product Attributes
  • Geolocation-based Tax Calculation
  • Customer Reviews and Ratings

WooCommerce Pricing

WooCommerce offers a free plugin for WordPress, but requires WordPress hosting (starts around $3/month).

Pros
  • Highly customizable platform with extensive plugin options.
  • Free to use, only pay for domain and hosting.
  • Seamlessly integrates with WordPress for content management and ecommerce.
Cons
  • Requires some technical expertise, especially for customization.
  • May not be as scalable for larger ecommerce operations.
  • Compatibility issues may arise when using multiple plugins.

6. Shift4Shop

Shift4Shop

Shift4Shop stands out as one of the top ecommerce website builders, offering a comprehensive solution for creating and managing online stores. It’s recognized as the best platform for ecommerce websites due to its extensive features, including customizable templates, secure payment processing, and built-in marketing tools. 

With Shift4Shop, you can easily design and launch your ecommerce site without any technical expertise. It provides seamless integration with leading payment gateways and shipping providers, ensuring a smooth checkout experience for customers. 

Additionally, Shift4Shop also offers advanced SEO features and responsive customer support– making it an ideal choice for businesses looking to establish a successful ecommerce online store.

Shift4Shop Features

  • Built-in CRM
  • Multi-currency Support
  • Advanced Discount Rules
  • One-page Checkout
  • Built-in Blogging Platform
  • API Access for Customization

Shift4Shop Pricing

Shift4Shop offers four plans: Startup ($29/month), Basic ($79/month), Plus ($229/month), Pro ($399/month). Besides, they also provide a 14-day free trial.

Pros
  • No transaction fees on any plans, providing cost savings.
  • Offers a wide range of features for building and managing online stores.
  • Allows unlimited products on all plans for scalability.
Cons
  • Limited customization options for templates.
  • May have a steeper learning curve for beginners.
  • Some users report slower response times from customer support.

7. Square Online

Square Online

Square Online is a top ecommerce website builder renowned for its user-friendly interface and powerful features. With Square Online, you can effortlessly create an ecommerce online store that reflects your brand’s identity.

Its intuitive drag-and-drop editor, integrated payment processing, and robust inventory management system make it the best website builder for ecommerce ventures. 

Additionally, Square Online offers seamless integration with social media platforms and various marketing tools to help you reach your target audience effectively. Whether you’re a small business or a large enterprise, Square Online provides the tools you need to succeed in the competitive ecommerce landscape.

Square Online Features

  • QR Code Ordering
  • In-store Pickup Integration
  • Facebook and Instagram Integration
  • Real-time Inventory Sync
  • Secure Payment Processing
  • Employee Management Tools

Square Online Pricing

Square Online offers three pricing options: Free Plan: $0/month, Plus Plan: $29/month and Premium Plan: $79/month.

Pros
  • Seamlessly integrates with Square for payment processing.
  • Offers robust inventory management features.
  • Provides a free plan option for smaller businesses or startups.
Cons
  • Template customization options may be limited.
  • Charges transaction fees for payments processed through external gateways.
  • Advanced features may require higher-tier plans.

8. GoDaddy

GoDaddy

As one of the best website builders for ecommerce stores, GoDaddy offers a comprehensive suite of tools to launch and manage your ecommerce site with ease. With GoDaddy’s intuitive interface and customizable templates, building a professional-looking ecommerce website is simple and straightforward.

GoDaddy also provides a range of powerful ecommerce features, including secure payment processing, inventory management, and marketing tools, making it a top choice for entrepreneurs looking to establish their online presence.

Plus, GoDaddy’s reliable customer support ensures that you have assistance every step of the way, making it the go-to platform for building successful ecommerce stores.

GoDaddy Features

  • Quick Start Wizard
  • Social Media Integration
  • Automatic Image Optimization
  • SSL Certificate Included
  • Appointment Booking System
  • Email Marketing Tools

GoDaddy Pricing

GoDaddy offers four pricing options: Basic Plan: INR 249/month, Standard Plan: INR 499/month, Premium Plan: INR 699/month, and Ecommerce Plan: INR 999/month.

Pros
  • Offers domain registration services alongside website building.
  • Provides 24/7 customer support via phone, chat, or email.
  • Offers SSL encryption and security monitoring for website protection.
Cons
  • Customization options may be more limited.
  • Templates may not be as diverse or modern as some competitors.
  • Charges additional fees for certain features or integrations.

9. Weebly

Weebly

Weebly stands out as an easy ecommerce website builder that caters to businesses of all sizes. With its drag-and-drop interface and customizable templates, creating a stunning ecommerce site is a breeze.

You must also note that Weebly offers robust ecommerce features such as integrated shopping cart functionality, secure payment processing, and inventory management tools, making it one of the top ecommerce website builders available.

Additionally, Weebly provides powerful SEO tools to help drive traffic to your online store and increase sales. Whether you’re a beginner or an experienced ecommerce entrepreneur, Weebly empowers you to build and grow your online business effortlessly.

Weebly Features

  • Drag-and-drop Website Builder
  • Video Backgrounds
  • Responsive Design Templates
  • Integrated Blogging Platform
  • Customizable Forms and Surveys
  • Membership Site Functionality

Weebly Pricing

Weebly offers four pricing options: Free Plan: $0/month, Personal Plan: $10/month, Professional Plan: $12/month, and Performance Plan: $26/month.

Pros
  • Easy-to-use interface for building and managing websites.
  • Offers a variety of apps to enhance site functionality.
  • Automatically optimizes websites for mobile devices.
Cons
  • Customization options may be more restricted.
  • Design options may be limited, especially for more complex layouts.
  • Some users report slower response times from customer support.

10. Volusion

Volusion

Volusion is recognized as one of the best platforms for ecommerce website creation, offering a comprehensive set of tools to help businesses build and manage their online stores effectively. With Volusion’s user-friendly interface and customizable templates, you can create a professional-looking ecommerce site without any coding knowledge.

In addition to all these features, Volusion also provides a suite of robust ecommerce features, including secure payment processing, inventory management, and marketing tools– making it an ideal choice for businesses looking to establish their online presence.

Additionally, Volusion offers powerful analytics and reporting capabilities to help you track your store’s performance and make informed decisions.

Volusion Features

  • In-depth Product Variants
  • Loyalty Program Integration
  • CRM and Customer Segmentation
  • SEO-friendly Product Pages
  • Abandoned Cart Reports
  • Automated Dropshipping Integration

Volusion Pricing

Volusion offers three pricing options: Personal ($29/month), Business ($79/month), Pro ($299/month).

Pros
  • Offers built-in SEO features to improve search engine visibility.
  • Provides marketing features like newsletters and abandoned cart recovery.
  • Scales easily to accommodate growing businesses and increased traffic.
Cons
  • Template options may be more limited.
  • Charges transaction fees on lower-tier plans.
  • May have a steeper learning curve for beginners.

How to Choose The Best Online Store Builders: 5 Factors to Consider

To help you make an informed decision, we’ve outlined five crucial factors to consider when choosing the best ecommerce website builder for your online store. Let’s take a closer look at each one.

1. Ease of Use

When evaluating ecommerce website builders, user-friendliness should be a top priority. Opt for a platform that offers an intuitive interface and drag-and-drop functionality, allowing you to design and customize your online store effortlessly.

Choose a website builder that has features like pre-designed templates and seamless integration with popular payment gateways to streamline the setup process. A user-friendly platform ensures that you can focus on growing your business without being hindered by technical complexities.

2. Features and Flexibility

The best ecommerce website builders offer a wide range of features and customization options to meet your specific needs. Consider the scalability of the platform, ensuring that it can accommodate your business’s growth over time.

Look for built-in tools such as inventory management, order processing, and marketing automation to streamline your operations and enhance customer experience.

Additionally, assess the platform’s flexibility in terms of design customization and third-party integrations, allowing you to create a unique online store that reflects your brand identity.

3. Pricing and Affordability

While investing in a feature-rich ecommerce website builder is essential, it’s equally important to consider your budget constraints. Compare the pricing plans of different platforms– considering factors such as subscription fees, transaction fees, and additional charges for premium features. 

Look for transparent pricing models with no hidden costs, allowing you to budget effectively for your online store’s maintenance and growth.

4. Mobile Responsiveness

With the majority of online shopping now taking place on mobile devices, ensuring that your ecommerce website is mobile-responsive is imperative. Choose a platform that automatically optimizes your online store for various screen sizes and devices, providing a seamless browsing experience for mobile shoppers.

Benefits of a Mobile Responsive Website By SoftwareSuggest

Look for features such as mobile-friendly templates, touch-friendly navigation, and accelerated mobile pages (AMP) to enhance performance and conversion rates on mobile platforms.

5. Customer Support and Resources

When running an online store, reliable customer support is crucial for resolving technical issues and addressing inquiries promptly. Prioritize ecommerce website builders that offer comprehensive customer support options, including live chat, email support, and knowledge base resources.

Additionally, consider the availability of educational resources such as tutorials, webinars, and community forums, which can help you maximize the potential of the platform and troubleshoot any challenges that may arise.

By considering these factors– ease of use, features and flexibility, pricing and affordability, mobile responsiveness, and customer support, you can certainly select the best ecommerce website builder for your online store.

Conclusion

Selecting the right ecommerce website builder is crucial for the success of your online store. With a number of options available, consider factors such as features, pricing, ease of use, and customer support to make an informed decision. By choosing one of the top ecommerce website builders for 2024, you can create a powerful online presence, streamline operations, and drive growth for your ecommerce business.

Frequently Asked Questions

Building your own ecommerce website can cost anywhere from a few hundred to several thousand dollars. The cost depends on factors like platform choice, design complexity, and additional features you require.

Using an ecommerce website builder offers numerous benefits, including ease of use, customizable templates, integrated payment gateways, SEO optimization, and ongoing technical support. All these factors make it simpler and more cost-effective to launch and manage your online store.

The best ecommerce website builders should offer features such as intuitive drag-and-drop interfaces, mobile responsiveness, secure payment processing, and robust inventory management. Besides, it should also offer customizable design options, SEO tools, and reliable customer support to help you create a professional and successful online store.

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