What is Communique Virtual Trade Show Platform?
Exhibit Hall, Booths, Chat, Networking, Theater, Keynotes, Gamification in a 3-D Environment. Communique Virtual Trade Show platform powers virtual events for trade shows, career fairs, employee benefits fairs, user conferences, and other applications.
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Communique Virtual Trade Show Platform Description
Product Introduction & Overview
Communique virtual trade show platform is a cloud-based enterprise-grade event and conference platform. If you are looking for an alternative to traditional brick and mortar trade events, this is the right virtual environment for you. It is possible to create unique, engaging virtual events with customizable exhibit halls, presentations, booths, etc.
Communique virtual trade show platform is a leading solution for 19 years and has hosted more than 614,000 events covering more than 200 million attendees.
1. Main Hall
This virtual trade show platform's main hall or lobby allows you to create customized video greetings and on-screen hotspots. It gives an entry to the communication lounge, resource center, exhibition hall, and theatre. You can find multiple themes for designing a unique look and uploading images of your choice to give a branded look.
2. Exhibit Hall
The participants can browse the booths via the hall and access the directory to find booths that match their search criteria.
3. Exhibition Booth
The vendors can customize the booth with templates and custom designs. The booths can host surveys, documents, links to pages, social media links, videos, prize giveaways, and others.
The participants can communicate with the vendors via the one-on-one chat option. You can also find additional features like public group chat, video information, chat queue, and others.
The visitors can attend on-demand and live webinars. The theater tool contains features like surveys, polls, Q&A, downloadable resources, presentation tool with features to break the information into blocks for assigning break-outs, quizzes, and others.
6. Resource Center
Communique virtual trade show platform allows the vendors to add documents, webpages, search tools, bookmark tools, videos, and more.
The integrated webcasting features allow the vendors in the virtual trade show to deliver on-demand, semi-live, and live presentations, including video streams, polls, social media integration, and more.
It is easier to improve attendee interaction with the help of gamification features. The tool allows the vendors to conduct activities, assign points, create a leaderboard, and offer prizes for the top players.
9. Role-based Access
Communique offers features to restrict access to content so that an elite group of customers can have access to important information with specific graphics or unique broadcastings. You can assign roles or access during registration, and the chosen individuals will have access to specific webinars, VIP rooms, signage, public chats, and more.
10. Account Management Tools
This set of tools allows the users to administer profiles, deactivate users, schedule or delete conferences, edit call options, and more. It also offers accountancy features like invoicing, usage reports, and others.
1. Browser Compatibility:
This virtual trade show platform runs with HTML5. Thus, users need not download any specific app. One can access via browsers of Mac, Windows, mobile phones, tablets, and others.
The features and the look of the hall and booths can be customized to create a branded look.
3. Built-in Analysis:
This virtual trade show platform allows you to track the event's attendance and viewers' activities. If required, you can integrate it with third-party tracking software for better analysis.
4. Multiple Language Support:
Communique virtual trade show platform allows you to host events in 17 different languages.
5. Cloud Hosting:
The communique virtual trade show platform is the only solution with the ISO 27001 certification for data security. It is also GDPR compliant, and thus, you can enjoy a secure and reliable cloud-based hosting infrastructure.
Detailed Look at Product
Communique is a conferencing and virtual trade show solution for all businesses. It offers a wide range of tools and 24/7 customer support. It has a global reach covering Japan, Canada, Germany, China, New Zealand, South America, the UK, Hong Kong, India, Ireland, Australia, France, Mexico, and Singapore.
It is possible to conduct a virtual trade show for a wider audience without increasing the event's cost. One can save a considerable amount of money on lodging, travel, and other features. Due to this low barrier to entry, the number of participants will increase.
Communique offers better exposure and access via events, resource centers, and more.
The platform offers customizability features to create unique content to attract different personas to conduct targeted marketing on a massive volume of audience.
Instead of manual data collection, it is possible to automatically collect volumes of data by integrating third-party software with your virtual trade show and collect information for better strategy formulation.
It is possible to create an interactive virtual trade show with keynote speeches, seminars, chat options, live shows, etc.
You can integrate Communique with CRM (Customer Relationship Management) platforms or other analytics tools to efficiently analyze the visitors' behavior.
Hyper-personalization is possible with personalized broadcastings, role-access, and user-specific content. Thus, the cost of conversion reduces.
The visitors will have better access to the top management of the vendors with discretion.
Since Communique is a scalable SaaS, the vendors need not worry about technical troubleshooting.
The Communique is a SaaS virtual trade show solution that allows vendors to conduct booths, halls, seminars, webinars, and others like a traditional trade show. The customers will have access to virtual events and can communicate with the vendors for more details. On the vendors' side, they can offer unique content, promotional information and give access to visitors for a private conversation to convert them into loyal customers. The basic functions of Communique are
Infrastructure for conducting events
Communication and networking
Analysis of visitor behavior along with data collection
Communique offers different packages based on the requirements of the vendor. Since it is easy to scale, you can pick a basic package with primary functions if you are a start-up, and as your business grows, you can upgrade to the next level. Communique has not explicitly shared their pricing details for different packages. You can fill a short form and get an immediate quote.
Virtual trade shows and conferences are the most efficient way to increase your reach. They can be used for conducting events, trade shows, career fairs, benefits fairs, and more. It creates an environment that stimulates and centralizes the principles of collaboration. Still, many are unfamiliar with the potential of these powerful virtual conferencing tools. Now is the time to begin if you are not exploiting any such tool.
Introduction to Communiqué Conferencing
Communiqué Conferencing is the global leader in providing conferencing and virtual event solutions to small and medium-sized businesses and large enterprises. It offers the most robust, scalable, reliable, secure, and easy-to-use virtual conference platform on the market. Moreover, it is globally available in 17 languages.
The platform is hosted on AWS, i.e., Amazon Web Services, one of the most reliable and redundant cloud hosting platforms. Communiqué offers clients the option for either AWS hosting in North America or Europe (Germany). The platform is built to scale for as many as 50,000+ attendees. Communiqué Conferencing is the only platform we found that is ISO27001 certified, meeting the highest standards of enterprise data security.
Here’s a deep insight into the functionalities, working, and features of Communiqué Conferencing.
Communiqué Conferencing Virtual Conferencing Platform built with 4 Layers
A framework defines how to create and make use of the platform. Your virtual conference platform works on four layers built by Communiqué Conferencing.
1. Visual Layer
It comprises all the visuals you will require for the event – background images, colors, signs, graphics, branding, and content. You can customize all these based on your goals and audience.
2. Interactive Layer
Here, all the components to keep your audience engaged are encapsulated. It can be webinars, 1:1 and group chat, gamification, social sharing, and calls to action. When it comes to training applications, it also includes entitlement and LMS.
3. Administrative Layer
To easily add, modify and make changes to the environment and content, multiple levels of admin access are available. Moreover, individual access can also be set according to the requirement.
4. Data and Metrics Layer
Obtain real-time, detailed, and unmatched metrics and insights into user behavior, content consumption, and program impact. With this data, you can also calculate the ROI.
Now, let’s have a look at the features Communiqué Conferencing offers.
Components of Communiqué Conferencing
Attendees can register for an upcoming virtual conference, fair, or event by filling out the registration form. Communiqué Conferencing offers a built-in attendee registration as well as integration with third-party websites. You can acquire all the required information about the attendees through the form.
You can set up a video greeter in the lobby that welcomes the attendees and provides them with an overview. This makes the attendees feel welcome.
It also facilitates navigation by providing additional functionality and shortcut sets at the bottom, left-pane, right-pane, or wherever the organizer wants. Here, you will find three buttons:
i. Attendees: You can view the number of attendees.
ii. Chat: Per the set criterion, attendees can one-on-one or group chat during the meeting or event.
iii. Briefcase: It stores all the documents added by the attendees for later access.
Similarly, when an attendee leaves the conference, a walkout greeter can bid goodbye.
Communiqué Conferencing enables its clients to personalize the lobby as per their needs. They can ask to set up a specific theme that defines their purpose of hosting the event, the type of attendees attending it, or something that represents their brand. You can choose from a dozen design templates or customize the lobby completely. An attendee gets entry to the Theatre, Exhibit Hall, Resource Center, and Communications Lounge from the lobby.
An exhibit hall enables the attendees to browse through the exhibitor booths. To be precise, it comprises an exhibitor directory. So, it makes it easy for attendees to locate specific booths they want to visit with just a click of their mouse. They can even search booths based on different criteria.
Communiqué Conferencing provides a wide range of templates for exhibitor booth design. You can also upload images or customize the design. A booth can consist of any digital content – videos, website links, documents, surveys, social media links, and prize giveaways.
Whenever any visitor enters the booth, the representatives get an alert. They can greet the visitor with the following options – 1:1 chat, public group chat, chat queue, or video chat. Furthermore, if the representatives are offline, you can offer options such as dropping an email.
The theater is a virtual auditorium where the attendees visit to attend live and on-demand webinar presentations. This can be – Polls, Q&A, Surveys, Speaker Bios, Quizzes (allowing attendees to earn credits), Presentations, and Downloadable Resources.
Webcast Presentations again offer three options – Live, Semi-Live, and On-Demand. These presentations can be held in different formats – Audio + Slides, Video, and Video + Slides. You can even conduct it as Webcast Breakout Sessions.
You can call it the Communications Center, which offers numerous networking features – message boards, scheduled discussions, discussion forums, and group chat by topics. Moreover, you can grant attendees the ability to connect with each other and also share virtual business cards. The lounge also offers one-on-one and small group chat, public chat, moderated chat, and language translation options.
It is the central repository of all your virtual conference content – documents, videos, or website links. Communiqué Conferencing organizes in two different ways. The first is a different content window, and the second is the media wall design. You can share your attendees’ persona, and they will optimize the content accordingly.
Live Help Desk
The visitors can seek all kinds of support right, from learning to navigate through the conference to filling up the survey with the live help desk. Again, its design is customizable.
Here, you can display the award winners for a specific event and recognize the candidates for a particular criterion.
With the gamification feature, you can drive attendee behavior. This includes booth visits, materials downloaded, videos watched, webcasts attended, chats done with the representatives, and more. Based on this, points are awarded to the attendees. Then, you can display a real-time leaderboard and offer some prizes.
5. Call To Action
A call to action is a crucial element of any virtual conference for enhanced user engagement. You can put it up in the form of any sign or design. With this, you can shoot a follow-up request, ask them to join your mailing list, invite them to explore more about your products and services, book a demo, and more. Upon any action the visitor takes, your designated team member will instantly receive an email with the attendee’s details.
6. Broadcast Messages
This feature allows attendees to navigate through the scheduled and impromptu messages easily. These messages appear on the top of the environment. They can include links to specific booths, content, or more.
Entitlement enables you to deliver content to specific attendees. This feature is enabled for permission-based access. You can create entitlement groups and send them unique messages during a live event.
Once you create an entitlement, you can grant access to
- Individual webinars or sessions
- Specific content
- Entire rooms or spaces
- Signage and Graphics
- Public Chats
Moreover, Communiqué Conferencing lets you assign entitlements in various ways. It can be done via
- Email domain during registration
- Individual registrant
- .csv upload
- Answering multiple registration questions
8. Analytics & Reporting
You can obtain a detailed view of different attendee reporting, activity, and interest metrics. You can track the number of unique attendees, content views, webinar views, booth entries, auditorium entries, the average duration for which the attendees stayed, the region from where the attendees participated, devices used, total registrations, and more. It even lets you download the report you want.
Communiqué Conferencing offers open API to enable you to integrate it with third-party software. This makes it more user-friendly.
Knowing the features of virtual conferencing, it’s time you gauge where it can be leveraged.
Virtual Conference Applications
Organizations can deploy the benefits of virtual conferences in several places. Some of these include:
1. In Marketing for Demand Generation
Companies can conduct
- Virtual Trade Shows
- User Conferences
- Sales Kickoff Events
- Product Centers
- Partner Conferences
2. For Employee, Customer, and Partner Training
Learning centers and companies can leverage virtual conferencing for
- Employee Training
- Partner Training
3. For HR Purposes like Recruiting, Onboarding, and Benefits
Virtual conferencing can do wonders for
- Recruiting Centers
- Career Fairs
- HR Benefit Fair
- On-Boarding Centers
With 17 years of experience, Communiqué Conferencing has hosted more than 614,736 virtual events with 237,288,096+ attendees. Communiqué has a global support team with deep experience to assist clients in planning, building and executing virtual trade shows.
You can explore more about Communiqué Conferencing on its website or its SoftwareSuggest Profile Page.
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Communique Virtual Trade Show Platform Pros and Cons
"The fact that the platform could do anything thing that we needed it to do, but also looked amazing at the same time."
"We liked the software package."
"Communique has the best virtual conference platform period."
"Nothing that I can think of. Our experience after hosting 5+ virtual events has been incredible."
"We loved this software and worked with them to license it. However, the rep would not reserve the date we needed - and after much work internally (big bureaucratic company), when we finally got the procurement 'ok' - the rep said the date was no longer available. We wasted much time and relational capital to move things forward and for nothing. This was incredibly unprofessional. Pricing - also, they gave us an initial proposal, then when COVID got worse and their market expanded, they said 'oops - we can't honor that proposal' and proceeded to propose a different option that was more than double the price."
"I can't say there was anything I liked least."