In search of the ideal Conversion Rate Optimization Tools that caters to your unique needs? As a savvy buyer, you're likely interested in user ratings, pricing, customer support, languages supported, features, and more. We've created a comprehensive comparison of Google Analytics versus HubSpot Marketing Hub. To get better insight, here’s how users have rated these products. Google Analytics is rated 4.7 while HubSpot Marketing Hub is rated 4.7.
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List of All Conversion Rate Optimization ToolsSoftwareSuggest offers verified & unbiased user reviews based on user ratings and feedback. Our ratings and reports do not contain any paid placements. Learn more about our ranking methodology.
Plans and Pricing
Compare pricing of Google Analytics vs HubSpot Marketing Hub with the following detailed pricing plan info.
Some vendors offer only custom pricing based on specific customer needs. This is because every client's requirements vary greatly- influencing the final cost. For accurate pricing, reach out to the vendor directly for personalized quotes.
- Free Plan
- Free Trial
Some vendors offer only custom pricing based on specific customer needs. This is because every client's requirements vary greatly- influencing the final cost. For accurate pricing, reach out to the vendor directly for personalized quotes.
- Free Plan
- Free Trial
Features
Compare between Google Analytics and HubSpot Marketing Hub based on their key features and functionalities to pick the right one for your business.
- Multivariate Testing
- Content Experiments
- Report Exporting
- E Commerce Tracking
- Real Time Reporting
- Dashboard
- Customizable Reports
- User Flow Visualization
- Event Tracking
- Competitor Analysis
- Campaign Analytics
- Analytical Reports
- Behavioral Targeting
- Form Analysis
- Segmentation
- Multivariate Testing
- Content Experiments
- Report Exporting
- E Commerce Tracking
- Real Time Reporting
- Dashboard
- Customizable Reports
- User Flow Visualization
- Event Tracking
- Competitor Analysis
- Campaign Analytics
- Analytical Reports
- Behavioral Targeting
- Form Analysis
- Segmentation
Screenshots
Take a look at the below screenshots and seamlessly compare the user interface of Google Analytics and HubSpot Marketing Hub for better insights.
Awards
Google Analytics and HubSpot Marketing Hub have been awarded by SoftwareSuggest for the selected categories. These awards have been given on the basis of the overall performance of this software in the Conversion Rate Optimization Tools category.


User Reviews
Based on all the user reviews and ratings received by Google Analytics and HubSpot Marketing Hub in Conversion Rate Optimization Tools category, we've provided an average user rating for each software below. Google Analytics has 39 reviews while HubSpot Marketing Hub has 3 reviews
Pros
The most impressive and productive part of using Google Analytics is the feature of tracking organic visitors on every platform where my business is propagated. The count of the organic visitors and revisitors from different social media has really helped me in targeting a particular set of audience for my business.
Posted by - Alekhya
Pros
What I find most impressive about Google Analytics is its ability to seamlessly provide comprehensive insights into website traffic and user behavior, all within a user-friendly interface. The depth of data it offers, coupled with intuitive visualizations,
Posted by - Jahnavi TP
Cons
Google keeps releasing new features, which are hard to catch up with.
Posted by - Aditya Sethi
Cons
Everything went well with Google Analytics when I used the software for my business tracking. As far as I monitored, I havent got anything in particular to address any improvising part for the software.
Posted by - Alekhya
Pros
HubSpot Marketing Hub offers seamless integration of various marketing tools and analytics, making it efficient to manage and optimize campaigns with a user-friendly interface.
Posted by - Priyanshi Varshikar
Pros
It is very easy to set up and start using Hubspot. All activities are tracked, and output can be easily measured. The platform is highly flexible and can be integrated with your entire internal tech stack. It is an all-in-one platform for all things!
Posted by - Parag
Cons
Some email campaigns didn’t perform well and received little to no response, which is a challenge I’m unsure how to address.
Posted by - Sam Kirubakar
Cons
Enhancing the reporting capabilities within HubSpot Marketing Hub would be beneficial. In the health section, there should be a timeline filter as well.
Posted by - Priyanshi Varshikar
Specifications
Check out the specifications of Google Analytics and HubSpot Marketing Hub. Learn about their accessibility features, customer support channels, payment methods, and device compatibility.
- Freelancers
- Startups
- SMBs
- Mid-Market
- Enterprises
- API
- Free Trial
- Mobile Support
- Lifetime Free Plan
- Customization
- Phone
- Live Support
- Training
- Tickets
- Yearly
- Monthly
- Onetime (Perpetual License)
- Transaction
- Web App
- Windows
- macOS
- iOS
- Android
- Freelancers
- Startups
- SMBs
- Mid-Market
- Enterprises
- API
- Free Trial
- Mobile Support
- Lifetime Free Plan
- Customization
- Phone
- Live Support
- Training
- Tickets
- Yearly
- Monthly
- Onetime (Perpetual License)
- Transaction
- Web App
- Windows
- macOS
- iOS
- Android
Video
To gain a better understanding of how these Google Analytics and HubSpot Marketing Hub work, you can check out the videos below. Browse through the videos and make the right choice.
Company Details
Get insight into the company details Google Analytics and HubSpot Marketing Hub and learn how they operate. Explore the company name, its location, and more!
Google Inc.
Mountain View
HubSpot
Cambridge
Alternatives
FAQs
Which is the better option between Google Analytics and HubSpot Marketing Hub?
This depends on various factors, such as your requirements, costs, integrations, customer support, and more. However, based on customer ratings, Google Analytics has an advantage over HubSpot Marketing Hub.
What level of customer support can I expect from Google Analytics and HubSpot Marketing Hub?
Google Analytics provides customer support over various channels including phone, email and training, and HubSpot Marketing Hub provides customer support over phone, email and more.
Do Google Analytics and HubSpot Marketing Hub offer a free trial?
Google Analytics provides a free trial, while HubSpot Marketing Hub doesn’t offer free trial.
Which mobile platforms do Google Analytics and HubSpot Marketing Hub support?
Google Analytics supports Android and IOS, while HubSpot Marketing Hub supports Android.
For what other purposes can Google Analytics and HubSpot Marketing Hub be used?
Apart from being a Conversion Rate Optimization tools, Google Analytics can be used as a seo software, digital marketing tools, social media analytics tools and web analytics tools, while HubSpot Marketing Hub can be utilized as a campaign management software, seo software and lead generation software.
Google Analytics