In search of the ideal Email Marketing Software that caters to your unique needs? As a savvy buyer, you're likely interested in user ratings, pricing, customer support, languages supported, features, and more. We've created a comprehensive comparison of MailChimp versus Active Campaign. To get better insight, here’s how users have rated these products. MailChimp is rated 4.6 while Active Campaign is rated 5.0.
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All Email Marketing Software Products ›››Plans and Pricing
Compare pricing of MailChimp vs Active Campaign with the following detailed pricing plan info. MailChimp has not provided information about its pricing. On the other hand, Active Campaign comes in 4 packages: Lite, Plus, Professional, Enterprise.
Screenshot
Take a look at the below screenshots and seamlessly compare the user interface of MailChimp and Active Campaign for better insights.
Awards
MailChimp and Active Campaign have been awarded by SoftwareSuggest for the selected categories. These awards have been given on the basis of the overall performance of this software in the Email Marketing Software category.
Payment Type
Below is the comparison of the starting price and payment method of MailChimp and Active Campaign. Information related to the payment plans of MailChimp is unavailable. Whereas, Active Campaign provides Per Month payment plans.
SAAS
Free Trial
Monthly
Yearly
Free Trial
Monthly
Yearly
Features
Compare between MailChimp and Active Campaign based on their key features and functionalities to pick the right one for your business.
Social Marketing
A/B Testing
Subscriber Management
Image Library
Mailing list management
Event Triggered Email
Template Management
Auto-Responders
CAN SPAM Compliance
Reporting/Analytics
Contact Database
WYSIWYG Editor
Image Library
Mailing list management
Email Drip Campaigns
Click-Through Tracking
Event Triggered Email
Mailing Frequency Limits
Multi-Variate Testing
Newsletter Management
Developer API
Workflow Management
Dashboard
A/B Testing
Campaign Management
Contract Management
Forms Management
Email Monitoring
Landing Pages
Campaign Segmentation
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Overall Ratings
Compare how MailChimp stacks up against Active Campaign in terms of ratings and user experience. Select the Email Marketing software that perfectly aligns with your business requirements.
User Reviews
Based on all the user reviews and ratings received by MailChimp and Active Campaign in Email Marketing Software category, we've provided an average user rating for each software below. MailChimp has 27 reviews while Active Campaign has 1 review
Transforming Email marketing with Mailchimp
Pros
The platform provides a variety of pre designed templates & customization options allowing for flexibility in crafting campaigns that align with brand asthetics.
Cons
There is only one drawback which i encountered while using Mailchimp is its pricing structure, Especially when your subscriber list grows.
Active Campaign Enhances Email Marketing
Pros
The user-friendliness and intuitiveness of this software are two amazing features I find attractive about it. I also love how Active Campaign has a user-friendly customer support team.
Cons
Active Campaign is so reliable. It work very well for us. It has improved our email marketing drastically.
Review for Campaigner
Pros
Workflows to create a series of emails over a long period of timeList definition to segment contacts by various criteriaAbility to add and utilize custom fieldsAbility to download contact list in Excel for cleanup and then re-upload into the syste
Cons
Technical support experiences have been awfulLack of communication about releases, feature changes and issuesNo ability to spam proof sign up forms with captchaWorkflows stopped working without explanation or notificationReport features are lacki
Desktop & Mobile Platforms
Deployment is a crucial factor to consider while buying Email Marketing Software. MailChimp is available on Windows, MacOs desktop platforms and IOS, Android mobile platforms. Active Campaign is available on Web App desktop platforms.
Windows
MacOs
IOS
Android
Web App
Windows
MacOs
Customer Support
The quality and timeliness of support are important parameters when comparing MailChimp with Active Campaign. MailChimp offers Email, Phone, Training and Tickets to its customers, while Active Campaign provides Email, Phone, Live Support and Tickets.
phone
tickets
training
phone
live support
tickets
phone
live support
tickets
Languages Supported
MailChimp and Active Campaign are supported in the following languages.
English
English
French
German
Italian
Portuguese
Spanish
English
Typical Customer
The target customer base of MailChimp vs Active Campaign is mentioned below. Check which software fits your business requirements perfectly.
Freelancer
Startups
SMEs
Enterprises
Startups
SMEs
Agencies
Enterprises
Startups
Enterprises
SMEs
Video
To gain a better understanding of how these MailChimp and Active Campaign work, you can check out the videos below. Browse through the videos and make the right choice.
Company Details
Get insight into the company details MailChimp and Active Campaign and learn how they operate. Explore the company name, its location, and more!
MailChip
Active Campaign