In search of the ideal Marketing Automation Software that caters to your unique needs? As a savvy buyer, you're likely interested in user ratings, pricing, customer support, languages supported, features, and more. We've created a comprehensive comparison of Marketo versus Pardot. To get better insight, here’s how users have rated these products. Marketo is rated 4.7 while Pardot is rated 4.8.

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List of All Marketing Automation Software

SoftwareSuggest offers verified & unbiased user reviews based on user ratings and feedback. Our ratings and reports do not contain any paid placements. Learn more about our ranking methodology.

Marketing Automation

4.7

(3 Reviews)
Free Demo
Free Demo

Marketing Automation

4.8

(4 Reviews)
Free Demo
Free Demo

Plans and Pricing

Compare pricing of Marketo vs Pardot with the following detailed pricing plan info. Marketo has not provided information about its pricing. On the other hand, Pardot comes in 3 packages: Standard, Pro, Ultimate.

Starting Price
Why is pricing available upon request only?
Some vendors offer only custom pricing based on specific customer needs. This is because every client's requirements vary greatly- influencing the final cost. For accurate pricing, reach out to the vendor directly for personalized quotes.
Pricing on Request
  • Free Plan
  • Free Trial
Get Best Price
Starting Price
The starting price may change depending on factors like subscription period, extra features, additional fees, and others. For accurate pricing, it's best to contact the vendor directly.
$ 1250
Per Month
  • Free Plan
  • Free Trial
Get Best Price

Features

Compare between Marketo and Pardot based on their key features and functionalities to pick the right one for your business.

  • Ad Bridge
  • Lead Management
  • Landing Pages
  • Marketing Automation
  • Campaign Management
  • Mobile Marketing
  • Email Marketing
  • Contact Management
  • Web Forms
  • Referral Management
  • Channel Management
  • Seo
  • Lead Nurturing
  • Marketing Calendar
  • Revenue Attribution
View All Marketo Features
  • Ad Bridge
  • Lead Management
  • Landing Pages
  • Marketing Automation
  • Campaign Management
  • Mobile Marketing
  • Email Marketing
  • Contact Management
  • Web Forms
  • Referral Management
  • Channel Management
  • Seo
  • Lead Nurturing
  • Marketing Calendar
  • Revenue Attribution
View All Pardot Features

Screenshots

Take a look at the below screenshots and seamlessly compare the user interface of Marketo and Pardot for better insights.

Marketo Screenshot
eye icon

1/3

Marketo Screenshot Marketo Screenshot
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Marketo Screenshot
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1/3

Marketo Screenshot Marketo Screenshot
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Ratings

Compare how Marketo stacks up against Pardot in terms of ratings and user experience. Select the Marketing Automation software that perfectly aligns with your business requirements.

Overall Rating (out of 5)
Overall Rating 4.7
Feature
Feature 4.7
Ease of Use
Ease of Use 4.7
Value for Money
Value for Money 4.7
Customer Support
Customer Support 4.7
Likelihood to Recommend
After users review a product on our website, we simply ask if they'd suggest it to friends or colleagues. The "Likelihood to Recommend" rating combines all these opinions for an overall score.
0%
View All Marketo Reviews
Overall Rating (out of 5)
Overall Rating 4.8
Feature
Feature 5
Ease of Use
Ease of Use 4.8
Value for Money
Value for Money 5
Customer Support
Customer Support 4.7
Likelihood to Recommend
After users review a product on our website, we simply ask if they'd suggest it to friends or colleagues. The "Likelihood to Recommend" rating combines all these opinions for an overall score.
90%
View All Pardot Reviews

Awards

Marketo and Pardot have been awarded by SoftwareSuggest for the selected categories. These awards have been given on the basis of the overall performance of this software in the Marketing Automation Software category.

Marketo Award
Marketo Award

User Reviews

Based on all the user reviews and ratings received by Marketo and Pardot in Marketing Automation Software category, we've provided an average user rating for each software below. Marketo has 3 reviews while Pardot has 4 reviews

No reviews yet. Be the first to review

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Pros

Easy to understand and does not require any training. The technical team is very supportive.

Posted by - Badal

Pros

One-stop solution to generate good leads and establish a good connection with customers.

Posted by - Sanjiv

Cons

Very helpful software to generate effective leads not even a single negative factor to point out

Posted by - Badal

Cons

I feel the software is brilliantly designed and without any flaws.

Posted by - Sanjiv

View All Pardot Reviews

Specifications

Check out the specifications of Marketo and Pardot. Learn about their accessibility features, customer support channels, payment methods, and device compatibility.

Business
  • Freelancers
  • Startups
  • SMBs
  • Mid-Market
  • Enterprises
Accessibility
  • API
  • Free Trial
  • Mobile Support
  • Lifetime Free Plan
  • Customization
Available Support
  • Email
  • Phone
  • Live Support
  • Training
  • Tickets
Payment Type
  • Yearly
  • Monthly
  • Onetime (Perpetual License)
  • Transaction
Desktop & Mobile Platforms
  • Web App
  • Windows
  • macOS
  • iOS
  • Android
Business
  • Freelancers
  • Startups
  • SMBs
  • Mid-Market
  • Enterprises
Accessibility
  • API
  • Free Trial
  • Mobile Support
  • Lifetime Free Plan
  • Customization
Available Support
  • Email
  • Phone
  • Live Support
  • Training
  • Tickets
Payment Type
  • Yearly
  • Monthly
  • Onetime (Perpetual License)
  • Transaction
Desktop & Mobile Platforms
  • Web App
  • Windows
  • macOS
  • iOS
  • Android

Video

To gain a better understanding of how these Marketo and Pardot work, you can check out the videos below. Browse through the videos and make the right choice.

Company Details

Get insight into the company details Marketo and Pardot and learn how they operate. Explore the company name, its location, and more!

Company Name

Marketo

Company Name

Pardot

Headquarter

San Francisco

FAQs

What level of customer support can I expect from Marketo and Pardot?

Marketo provides customer support over various channels including email, and Pardot provides customer support over phone, email, live support and more.

Which is the better option between Marketo and Pardot?

This depends on various factors, such as your requirements, costs, integrations, customer support, and more. However, based on customer ratings, Pardot has an advantage over Marketo.

Which mobile platforms do Marketo and Pardot support?

Marketo supports Android and IOS, while Pardot supports Android and IOS.

Do Marketo and Pardot offer a free trial?

Yes, Marketo and Pardot provide a free trial to its users.

Marketo and Pardot cater to which types of businesses?

Marketo is suitable for Startups, SMBs, Mid-Market & Enterprises, whereas Pardot is suitable for Startups, Enterprises & SMBs.

Marketo

Free Demo
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