Best Complaint Management System Software

Bes complaint management systems are SugarCRM, Salesforce CRM, Vtiger Sales CRM, and HubSpot CRM. The online complaint management software is used to control inquiries and address complaints and grievances on time.

Live Agent - Tejasvita Domadiya
Live Agent - Divyang Kansara
Live Agent - Manali Shah
Get Free Demo

No Cost Personal Advisor

SoftwareSuggest offers verified & unbiased user reviews based on user ratings and feedback. Our ratings and reports do not contain any paid placements. Learn more about our ranking methodology.

List of 20 Best Complaint Management System

Showing 1 - 20 of 64 products

Category Champions | 2024

Zoho Desk powers faster issue resolution, boosts c

Product Description

This information is provided by vendor.

Zoho Desk is cloud-based complaint management software that meets the needs of enterprises of all sizes. It offers important elements like a customer support portal, contract administration, report production, and ticket management for customer assistance. Users can also customize the solution by adding new departments, renaming tabs, customizing email templates, designating business hours, and adding help files, among other things. Learn more about Zoho Desk

Category Champions | 2024

Cloud-based Customer Support Software

Product Description

This information is provided by vendor.

Freshdesk is a cloud-based complaint management system. It simplifies and enhances customer assistance. Its excellent and affordable features are frequently used by online firms to increase customer self-service and the overall efficiency of their support personnel. With Freshdesk, users can increase the effectiveness of their customer support team and generate better client experiences. Learn more about Freshdesk

Category Champions | 2024

Full CRM with In-built Cloud Telephony Solutions

Product Description

This information is provided by vendor.

The Stingo CRM software is a tool for tracking customer interactions inside the business. This complaint system is designed to be useful, simple, and convenient. Because it is built on SAAS, this software functions more as a service for the users than as actual software. Stingo is a one-stop shop for improving business performance and managing customer interactions. Learn more about Stingo CRM

Category Champions | 2024

Product Description

This information is provided by vendor.

Zendesk is a cloud-based customer complaint management system with customized capabilities to develop online communities, knowledge bases, and customer care portals. The solution offers a front-end portal that can be customized. It also provides live chat and easy interaction with widely-used programs like Salesforce and Google Analytics. It is a full customer support solution that is simple to use. Learn more about Zendesk

Contenders | 2024

Product Description

This information is provided by vendor.

Salesforce Service Cloud is a popular online complaint management system that assists businesses in offering service and assistance to their customers. Businesses can deliver quicker, wiser, and more individualized experiences because of the 360-degree customer insight it provides. From the convenience of a single platform, users can create a connected knowledge base, control case interactions, and enable live agent chat. Learn more about Salesforce Service Cloud

Contenders | 2024

Advanced approach to proactive customer service

Product Description

This information is provided by vendor.

A collection of custom workflows and technologies, ServiceNow CSM, can be used to connect with and monitor client interactions. Users can manage the customer experience linked to the engagement channel and many forms of connection with the help of this online complaint system. The tool aims at assisting businesses in customer retention. ServiceNow CSM also helps organizations use the program to accomplish their business goals. Learn more about ServiceNow CSM

Category Champions | 2024

Product Description

This information is provided by vendor.

Jira is one of the best complaint management software. Users can utilize the template provided by Jira Service Management to provide client service. This software offers useful features like bug tracking, problem tracking, and project management features. Data Imports/Exports, File Sharing, Collaboration, Budget Management, Bug Tracking, Gantt Charts, Issue Management, and Milestone Tracking. Learn more about Jira Software

Most Reviewed

System by Helpshift

Product Description

Helpshift is one of the best complaint management software that helps in automating frequent support queries. Helpshift is a help desk application that offers a mobile and web platform for client engagement and proactive support. Helpshift precisely ascertains the need and purpose of users when they want assistance, then directs them to microbots that offer quick fixes for common issues. Learn more about Helpshift

Emergents | 2024

Product Description

When it comes to handling all of your incoming consumer complaints, the complaint software HappyFox serves as a one-stop shop. Businesses can manage client contacts on several platforms, including email, social media, live chat, and phone calls, with the help of this omnichannel support desk. Users can build a knowledge base with HappyFox by using pre-made templates. Learn more about HappyFox

Contenders | 2024

Product Description

A cloud-based customer service platform, Kayako integrates different support channels like email, live chat, and phone calls. Users may easily manage multi-channel customer assistance using this integration, which also helps with internal and external communication. With the shared inbox tool in Kayako's online complaint system, managing client discussions is simple. Learn more about Kayako

Customer Support Software built for B2B technology

Product Description

This information is provided by vendor.

TeamSupport is one of the best complaint management software. Businesses can utilize this customer service software to forge deeper customer relationships. Apart from efficient ticket administration, TeamSupport extends an omnichannel experience that fosters interdepartmental teamwork and streamlines customer support operations, thus encouraging teams to continuously provide great customer service. Learn more about TeamSupport

Category Champions | 2024

Product Description

This information is provided by vendor.

Enterprise-grade customer complaint management software Kapture CRM offers organizations across all sectors an exhaustive customer support solution. A few useful features offered include ticket management, a knowledge management system, effective customer data management, and a smart self-service portal. Kapture CX also comprises intelligent chatbots that offer contextual responses.  Users can unify inquiries from various channels onto a single location. Learn more about Kapture CX

Contenders | 2024

Deliver exceptional service. Automagically.

Product Description

This information is provided by vendor.

SysAid is a service desk, help desk, and complaint management software suitable for enterprises of all sizes in a variety of industries. Customer issues can be quickly resolved thanks to the tool's advanced service desk automation for expanding teams. This software provides Workflow Automation, Self-Service Automation, Ticket Automation, and Task Automation. Learn more about SysAid

System by IssueTrak Inc.

Product Description

IssueTrak is optimized for IT service desk applications, with an intuitive interface, flexible business rules, and expert support to help you maximize productivity, efficiency, and accountability.IssueTrak streamlines your customer support operations, helping you confidently manage the people and processes that ensure customer satisfaction. Learn more about IssueTrak

All-in-one customer service software platform

Product Description

This information is provided by vendor.

Helprace is an online complaint system that offers a simple approach to control customer-company communication. Helprace can be used right out of the box since it combines a help desk with an intuitive customer community and a feedback app. There are no complicated installation instructions, setup manuals, or IT configurations to manage. Learn more about Helprace

Category Champions | 2024

A fully-featured help desk software

Product Description

This information is provided by vendor.

LiveAgent is a customer complaint management system suitable for the customer complaint requirements of small, medium, and large enterprises. Businesses can evaluate their team's performance with analytics while instantly interacting with customers via omnichannel assistance. Through several communication channels, the hybrid ticketing system offered by this tool enables businesses to have total control over how their agents communicate with consumers. Learn more about LiveAgent

System by i-Sight

Product Description

I-Sight is a robust online complaint management system. This platform accelerates businesses’s investigative process and gives the data they need to analyze findings, stop incidents and losses, and safeguard their staff. Businesses can immediately address employee and customer problems. They can control tasks and deadlines, create reports with insightful data and point out areas for development. Learn more about i-Sight

System by Coretec Solutions

Product Description

Learn PRO is designed for compliance management. It brought together voice the customer stage that traverses every one of the channels/touch focuses and gives a solitary arrangement of business rules following up on a solitary arrangement of information. This implies everybody in your associations sees an indistinguishable thing and capacity from part of a similar procedure. Learn more about Complaints Pro

Category Champions | 2024

Help Desk Software for Delightful Customer Support

Product Description

This information is provided by vendor.

ProProfs Help Desk is a popular online complaint management system. Businesses may record customer requests from a variety of channels with the ProProfs Help Desk, including live chat, email, and help centers. They can reach customers on their favorite channels and offer 360-degree support experiences. Businesses can enjoy extensive customization options and tailor their help desk according to specific requirements. Learn more about ProProfs Help Desk

Emergents | 2024

System by SolarWinds Worldwide LLC.

Product Description

Web Help Desk is complaint software that helps businesses automate important help desk ticket management processes using Web Help Desk, including ticket assignment, routing, and escalation. It increases the productivity of the support desk and saves time and human labor. Businesses can automatically create help desk tickets from email queries. They can also make ticket routing rules and coordinate duties between several departments. Learn more about Web Help Desk

Complaint Management System Guide

Complaint management software is a powerful tool that helps businesses efficiently handle and resolve customer complaints. In today's competitive landscape, organizations understand that customer satisfaction is paramount to success.

Effectively managing customer complaints not only ensures prompt resolution but also provides valuable insights for process improvement and enhances overall customer experience. Complaint management software streamlines the complaint-handling process, enables tracking and analysis of complaint data, and facilitates efficient communication and collaboration between teams.

Complaint registration software has become an indispensable asset for businesses across various industries with its comprehensive features and functionalities.

What is Complaint Management System?

Complaint management software refers to a specialized tool or system designed to help businesses efficiently handle and address customer complaints and issues. It streamlines managing and resolving customer grievances by providing a centralized platform to record, track, and analyze complaints.

This software typically includes features such as complaint logging, ticketing, automated routing, escalation mechanisms, communication channels, and reporting capabilities. It enables businesses to capture and organize customer complaints effectively, assign them to the appropriate personnel or departments, track their progress, and ensure timely resolution.

The complaint management platform helps businesses enhance their customer service by facilitating faster response times, improving transparency, and maintaining a comprehensive customer feedback record for analysis and improvement purposes.

It is especially beneficial for companies dealing with high volumes of customer interactions or those operating across multiple channels and touchpoints.

Why Need Complaint Management System?

Customer support and satisfaction are one of the foundation pillars of every business. It is essential to handle and resolve customer complaints as fast as possible. This is where the concept of customer complaint management enters the frame.

Complaint management is a procedure to capture, acknowledge, report, resolve, and follow up on customer complaints. This was conventionally done on paper by most businesses. Although the paper-based complaint management system is now old-fashioned, less efficient, and dispersed. It is now in favor of your business to automate the complaint management system using electronic alternatives such as customer complaint management software.

What are the Key Features of a Complaint Management System?

Online complaint management system offers a range of key features that empower businesses to efficiently handle and resolve customer complaints.

Key Features of a Complaint Management System

These features enhance the overall customer service experience, streamline internal processes, and facilitate effective communication and problem-solving. Let's explore some of the essential features typically found in complaint management software -

  1. Ticketing

It is the core feature of every customer complaint management software. The process/feature allows complaints from different channels, like emails, phones, etc., to be stored in one place. The name is so because the complaints can be converted to tickets, i.e., a small card-like note known by the keyword of the complaint.

Moreover, this feature is also for keeping the support team on one page. That is, the agents don’t waste time checking that no one else is working on the same ticket as they are. Also, it is favorable that the feature helps merge the same kind of tickets, save, and reuse the reply.

  1. Automation

Customer support is not always a new task; many repetitive jobs are equally important, like following up with the customers or filtering priorities. The software is worth something when it can save you time on such tasks.

It can be achieved by automatically assigning tasks to admin-specified agents. That is, assigning the tasks to specific agents based on their expertise, the query subject, the language used, etc., as specified by the admin. Also, the feature able to track and distribute the workload equally among the agents is beneficial in reducing the work stress on employees.

  1. Reports

A support supervisor has the most use of such a feature as they spend a lot of time gathering & studying the data and presenting the findings based on data. The intelligent reports and metrics feature in the software allows less time spent on data collection and more time resolving the bottlenecks in the system.

By having automated and scheduled reports on how much time a team takes to resolve the complaint, the average time of response on a ticket, etc., the support can improve. Also, metrics like the highest traffic day of the week or the highest traffic hour of the day can help manage the team's schedule accordingly.

  1. Customizability

It is of the essence that any software used with your business is customizable, and so goes with customer complaint software. Software should be able to adapt to your business's requirements and workflow of your business.

The system must allow customizing the ticket labels, SLA, employee access, etc. Moreover, every company has its way of working, so the complaint software must be flexible to the organization's needs. Not only this, but custom templates for surveys, reports, feedback, tickets, etc., are of prime value.

  1. Security

The complaint software used for your business will have access to sensitive data like employee information and customer information like email-id, phone numbers, etc. So, it is of utmost importance that you trust the software and that the software vendor ensures security. Also, the complaint software must allow you internal restricted access. Only specified personnel and office computers can access it, preventing data leaks.

  1. Knowledge base creation

There are always some basic and common questions or complaints regarding a product. Whenever a customer enters the complaint registration portal, it saves them time if they can easily find the answer to basic queries themselves.

Besides, it entails a sense of personalization in the customer, which is another crucial aspect of customer satisfaction. If the complaint management tool allows for creating a knowledge base, it is close to perfect.

  1. Social media monitoring

This feature is associated with the cloud-based complaint management system. As social media is a significant factor contributing to your brand's marketing, it is also a great platform for complaint submission. Thus, social media monitoring becomes a useful tool in complaint management software.

  1. Survey management

The survey management feature allows the company to conduct, analyze, and manage customer satisfaction surveys. These surveys can help identify the trends in the complaints and resolve service errors.

  1. Live chat support

This feature is a trending one in the internet-powered generations of software. A live chat with the customers ensures that their queries are heard and taken seriously, improving customer satisfaction.

  1. Integrations

Different integrations help business tools to be versatile and improve performance. Not only does it allow various tasks to be performed on a single window but it also enhances the business's productivity.

What are the Benefits of a Complaint Management System?

Customer complaint handling software offers numerous benefits to businesses in effectively handling customer complaints and improving overall customer satisfaction.

What are the Benefits of a Complaint Management System?

By implementing such a system, organizations can streamline their complaint resolution processes, enhance communication channels, and gain valuable insights for continuous improvement. Let's explore the key benefits of a complaint management system -

  1. Improved customer satisfaction

A complaint management system allows businesses to address customer issues promptly and efficiently. By providing a structured and organized approach to handling complaints, businesses can ensure timely responses, quick resolutions, and effective communication. This leads to increased customer satisfaction, as customers feel acknowledged, heard, and supported throughout the complaint resolution process.

  1. Enhanced customer service

Complaint management systems empower businesses to provide a superior level of customer service. The system enables businesses to track and manage complaints effectively, ensuring that no issue goes unnoticed or unresolved. With streamlined processes, automated routing, and escalation mechanisms, businesses can address complaints more efficiently, resulting in improved service quality and customer experience.

  1. Centralized complaint management

Complaint management systems provide a centralized platform to record, track, and manage customer complaints. This eliminates the need for disparate systems or manual processes, ensuring that all complaints are captured in a single repository. Having a centralized system enables businesses to have a comprehensive view of customer feedback, history, and interactions, facilitating better analysis, reporting, and decision-making.

  1. Data-driven insights

A complaint management system generates valuable data and insights regarding customer complaints. By analyzing complaint trends, response times, resolution rates, and customer feedback, businesses can identify recurring issues, root causes, and areas for improvement. These data-driven insights enable organizations to make informed decisions, implement proactive measures, and enhance their products, services, or processes based on customer feedback.

  1. Regulatory compliance

In industries with regulatory requirements, a complaint management system software helps businesses ensure compliance with relevant guidelines and standards. The system allows for accurate documentation, proper tracking, and timely resolution of complaints, which is crucial for compliance purposes. It helps organizations demonstrate their commitment to addressing customer concerns and meeting regulatory obligations.

  1. Brand reputation and loyalty

Efficiently managing customer complaints contributes to building a positive brand reputation. When businesses demonstrate their commitment to resolving issues and valuing customer feedback, it enhances customer trust and loyalty. Satisfied customers are more likely to become brand advocates, recommend the business to others, and continue their long-term association.

  1. Continuous improvement

Complaint management systems facilitate a continuous improvement cycle. By analyzing complaint data and trends, businesses can identify areas of weakness or opportunities for improvement. This enables them to take proactive measures to address underlying issues, refine processes, and enhance customer satisfaction over time.

How to Select the Best Complaint Management System?

Selecting the best complaint management system is a crucial decision for businesses aiming to effectively manage and resolve customer complaints.

How to Select the Best Complaint Management System?

With numerous options available in the market, it's essential to consider key factors that align with your organization's specific needs and goals. By following a systematic approach and considering the following criteria, one can select the most suitable complaint management system for your business -

  1. Identify your requirements

Begin by identifying your specific requirements and objectives for implementing complaint-tracking software. Consider factors such as the volume of complaints, the complexity of your business processes, the need for integration with other systems (e.g., CRM), and the desired reporting and analytics capabilities. Understanding your requirements will help you focus on solutions that align with your unique needs.

  1. Scalability and flexibility

Choose a complaint management system that can accommodate your business's current and future growth. Consider scalability and flexibility in terms of handling increasing complaint volumes, adapting to evolving customer needs, and integrating with other systems as your business expands. A scalable and flexible system ensures long-term usability and minimizes the need for frequent system changes.

  1. Ease of use

The complaint management system should have a user-friendly interface and be intuitive to use. The system should be accessible to frontline staff responsible for logging complaints and management personnel overseeing the resolution process. A user-friendly system reduces the learning curve, enhances user adoption, and improves efficiency.

  1. Customization and configuration

Look for a complaint management system that offers customization and configuration options to align with your specific workflows and business processes. The ability to tailor the system to match your organization's unique requirements enables smoother implementation and ensures the system aligns seamlessly with your existing operations.

  1. Integration capabilities

Consider whether the complaint management system can integrate with other critical systems in your organization, such as CRM, customer support tools, or knowledge bases. Integration streamlines data exchange, enhances efficiency, and provides a holistic view of customer interactions and history. It enables you to leverage existing systems and data, avoiding duplication and ensuring a seamless customer experience.

  1. Reporting and analytics

Evaluate the reporting and analytics capabilities of the complaint management system. Look for features that enable you to generate insightful reports, track key performance indicators, and analyze complaint data. Robust reporting and analytics empower you to identify trends, measure customer satisfaction, and make data-driven decisions for continuous improvement.

  1. Vendor reputation and support

Research the reputation and credibility of the vendor offering the complaint management system. Look for customer reviews, case studies, and testimonials to assess their track record and customer satisfaction levels.

Additionally, consider the level of support provided by the vendor, including technical support, training, and ongoing maintenance. A reliable vendor with excellent customer support ensures a smooth implementation and continued assistance throughout the system's lifecycle.

  1. Security and data privacy

Given the sensitivity of customer data, prioritize a complaint management system that prioritizes security and data privacy. Ensure that the system adheres to industry standards and regulations, employs robust security measures (e.g., encryption, access controls), and offers data backup and recovery options. Data privacy and security are paramount to protecting customer information and maintaining your organization's reputation.

Top 5 Compliance Management Software

Free Trial
Starting Price

Zoho Desk

15 Days Yes $14 per user/month


21 Days Yes $15 /agent/month, billed annually

Kapture CX

30 Days Yes $19.00 1 Users Per Month

ProProfs Help Desk

15 Days Yes $30 per user/month


30 Days Yes $49 per user/month

With the market offering a wide range of options, exploring some of the top compliance management software is essential. Here are five leading compliance management software solutions known for their features, functionalities, and customer satisfaction -

  1. Zoho Desk

Zoho Desk Dashboard

Zoho Desk is a popular customer support and help desk software that provides businesses with efficient tools to manage customer inquiries, tickets, and support interactions. While Zoho Desk primarily focuses on customer service, it does not specifically specialize in compliance management. Therefore, it may not offer dedicated features and functionalities for compliance management, such as regulatory tracking, policy management, or risk assessment.

However, Zoho Desk does provide some basic features that can contribute to general compliance efforts, such as case management, ticketing, and knowledge base capabilities. It can assist in ensuring timely responses and resolutions to customer complaints and inquiries, indirectly supporting customer satisfaction and compliance with service-level agreements. 

However, for more comprehensive compliance management needs, exploring specialized compliance management software solutions that offer dedicated features for regulatory compliance, risk assessment, and policy management is advisable.


  • Omnichannel

  • Instant messaging

  • Multi-brand Help Center

  • Multi-department

  • Email

  • Telephony

  • Live chat

  • KB bot

  • Auto-tag tickets

  • Sentiment analysis

  • Zia notification

  • Zia dashboard

  • Reply assistant

  • Guided conversation

  • Embedded Self-Service

  • Multi-brand Help Center


  • The software helps in communicating with customers across multiple channels.

  • The software provides team collaboration across departments.

  • The software manages tiny gears and cogs.

  • The software assigns tickets automatically.


  • The workflow provided by the software is sometimes not intuitive.

  • The Automation of tasks needs improvement.

  • Integration with other Zoho modules could be improved upon.


  • Standard: US$14 /user/month billed annually

  • Professional: US$23 /user/month billed annually

  • Enterprise: US$40 /user/month billed annually

  1. Freshdesk

Freshdesk Dashboard

Freshdesk is a popular compliance and customer support software that provides businesses with efficient tools for managing customer inquiries, tickets, and support interactions. However, it does not specifically specialize in compliance management.

While Freshdesk offers various features for managing customer support, such as ticketing, knowledge base, and automation, it may not provide dedicated functionalities for compliance management, such as regulatory tracking, risk assessment, or policy management.

Although it can indirectly contribute to compliance efforts by facilitating timely responses and resolutions to customer complaints, organizations with specific compliance management needs may find it more beneficial to explore dedicated compliance management software solutions that offer comprehensive features and functionalities for compliance-related activities.


  • Team inbox

  • Agent collision detection

  • SLA management

  • Ticket field suggester

  • Custom ticket status

  • Intelligent ticket assignment

  • Time-triggered automation

  • Event-triggered automation

  • Automatic email notification

  • Chatbot powered by Freddy AI

  • Feedback mechanism

  • Customer satisfaction ratings


  • The software provides a feature for ticket transfers between employees.

  • The software is intuitive, fast, and has an easy UI.

  • The software has great ticketing and telephony system.

  • The mobile app is really well done.


  • The software can improve automation.

  • The software can be unresponsive at times.

  • The integrations could be improved.


  • Free: $0 up to 10 agents

  • Growth: $15 /agent/month, billed annually

  • Pro: $49 /agent/month, billed annually

  • Enterprise: $79 /agent/month, billed annually

  1. Kapture CX

Kapture CX is a robust complaint management system designed to streamline and automate the process of handling customer complaints. It provides organizations with a comprehensive platform to effectively manage, track, and resolve customer complaints, ensuring a high level of customer satisfaction.

With Kapture CX, companies can capture complaints from multiple channels, such as emails, social media, phone calls, and web forms, allowing for a centralized complaint management approach. The system automatically assigns complaints to the appropriate teams or individuals, ensuring prompt and efficient resolution.


  • Quotes (proposals)

  • List management

  • Customer support

  • Marketing automation

  • Project management

  • Lead scoring

  • Product Catalog

  • Call logging


  • Kapture CX provides organizations with a holistic platform to capture, track, and resolve customer complaints efficiently.

  • The system allows organizations to capture complaints from various channels, including emails, social media, phone calls, and web forms. 

  • Kapture CX offers customizable workflows, allowing organizations to define their own complaint resolution processes.


  • For users unfamiliar with the platform, Kapture CX may have a learning curve similar to that of any other software system. 

  • Kapture CX's implementation and maintenance costs may be a consideration for some firms, especially smaller ones or those with limited resources. 

  • Although Kapture CX supports customized workflows, the level of customization could be constrained. 


  • Essential: $19.00 1 Users Per Month

  • Professional: $34.00 1 Users Per Month

  • Enterprise: $49.00 1 Users Per Month

  1. ProProfs Help Desk

ProProfs Help Desk DashboardProProfs Help Desk is a comprehensive complaint management software designed to streamline the process of handling customer complaints. It provides organizations with a user-friendly platform to efficiently capture, track, and resolve complaints, ensuring a high level of customer satisfaction.

With ProProfs Help Desk, companies can easily collect complaints from various channels, such as emails, phone calls, chat, or social media. The system centralizes these complaints, allowing teams to effectively manage and respond to them. The software offers customizable workflows, enabling organizations to define complaint-resolution processes. This helps in standardizing complaint handling procedures and ensuring consistent and efficient resolution.


  • Omnichannel complaint capture

  • Ticket management

  • Customizable workflows

  • Collaboration and Communication

  • Knowledge base integration

  • Reporting and analytics

  • Automation and SLA management

  • Customer Self-Service Portal

  • Integration capabilities


  • The software offers a ticketing system that enables efficient tracking, prioritization, and assignment of complaints.

  • ProProfs Help Desk provides customizable workflows, allowing organizations to tailor the complaint resolution processes to their specific needs. 

  • The platform promotes collaboration among team members with features like internal notes, shared ticket views, and task assignments. 


  • Users new to ProProfs Help Desk may require time and training to familiarize themselves with the software's features and functionality.

  • Some organizations with straightforward complaint management requirements may find ProProfs Help Desk to be overly complex for their needs. 

  • While ProProfs Help Desk provides customization options, there may be limitations in terms of the extent of customization available. 


  • Monthly plan: $30 per user/month

  • Annual plan: $20 per user/month; $240 billed annually

  1. Zendesk


Zendesk is a well-known platform for customer care and support that provides a wide range of tools and capabilities to assist businesses in efficiently managing client interactions and support requests. It acts as a central point of contact for customers, allowing businesses to organize their customer care procedures and raise client satisfaction.

Companies may use Zendesk to track customer inquiries and support requests from a variety of channels, including phone calls, chat, email, and social media. By combining these interactions, the platform enables teams to effectively manage and address client requests from a single interface.


  • Ticketing system

  • Omnichannel support

  • Collaboration and communication tools

  • Knowledge base

  • Reporting and analytics

  • Automation and workflow automation

  • Integration capabilities

  • Help Center customization

  • Mobile support


  • Zendesk allows businesses to manage customer interactions from various channels, including email, chat, social media, and phone calls.

  • Zendesk's ticketing system helps organizations track, prioritize, and assign customer support tickets. 

  • Zendesk provides features for internal collaboration, such as internal notes, ticket assignments, and shared views. 


  • Zendesk's extensive features and configuration options may result in a learning curve for new users. 

  • The pricing of Zendesk can be a consideration for some businesses, especially smaller ones or those with limited budgets.

  • While Zendesk offers customization options, there may be limitations in terms of the extent of customization available.


  • Suit eTeam: $49 per agent/month; $2.940/year for 5 agents

  • Suite Growth: $79 per agent/month; $4.740/year for 5 agents

  • Suite Professional: $99 per agent/month; $5.940/year for 5 agents

Complaint Management System Market Trends

The complaint management software market is witnessing several notable trends that are shaping the industry.

Complaint Management System Market Trends

These trends reflect the evolving needs of businesses and the increasing importance placed on effective complaint handling and customer satisfaction. Some key trends in the complaint management software market include -

  1. Rising demand for customer experience management

Organizations recognize the significance of delivering exceptional customer experiences. As a result, there is an increased focus on implementing a complaint management system that not only captures and resolves complaints but also helps understand customer sentiments, analyze feedback, and take proactive measures to enhance the overall customer experience.

  1. Adoption of Artificial Intelligence and automation

Complaint management software incorporates artificial intelligence (AI) and automation capabilities to streamline complaint-handling processes. AI-powered chatbots and virtual assistants are used to respond instantly to common customer queries, resolve straightforward complaints, and automate routine tasks. This reduces response times and improves overall efficiency.

  1. Integration with CRM and customer support systems

Integration between complaint management systems and customer relationship management (CRM) systems or customer support platforms is gaining prominence. This integration ensures seamless data exchange, giving businesses a comprehensive view of customer interactions, history, and preferences. It enables organizations to provide personalized and contextually relevant support, resulting in better complaint resolution and enhanced customer satisfaction.

  1. Focus on self-service options

Self-service capabilities are becoming increasingly important in complaint management software. Businesses are leveraging knowledge bases, FAQs, and customer community forums to empower customers to find solutions to their problems independently. This reduces the number of incoming complaints, improves response times, and empowers customers with self-help resources.

  1. Emphasis on analytics and reporting

Complaint management software incorporates advanced analytics and reporting features to provide valuable insights into customer complaints and support operations. Businesses can analyze complaint trends, identify recurring issues, track agent performance, and measure customer satisfaction metrics. These insights help identify improvement areas, make data-driven decisions, and enhance overall complaint management processes.

  1. Cloud-based solutions and mobile accessibility

The market is witnessing a shift towards cloud-based complaint management software, allowing organizations to access and manage complaints from anywhere, anytime. Additionally, mobile accessibility through dedicated mobile apps enables support agents to handle complaints on the go, improving responsiveness and enhancing customer service.

  1. Data security and compliance

Customer complaints often involve sensitive information, so data security and compliance are paramount. Complaint management software providers are focusing on robust security measures, including encryption, access controls, and compliance with data protection regulations, to ensure the privacy and protection of customer data.

  1. Integration with social media and review platforms

With the growing influence of social media and online review platforms, complaint management software is integrating with these channels. This allows businesses to capture and address complaints originating from social media management platforms, online reviews, and other public forums, helping them proactively manage their online reputation.


In conclusion, complaint management software plays a vital role in today's customer-centric business environment. It empowers businesses to proactively address customer complaints, resolve issues promptly, and enhance overall customer satisfaction.

By implementing the complaint management solution, organizations gain the ability to capture, track, and analyze complaint data, allowing them to identify recurring issues, improve products and services, optimize processes, and make data-driven decisions. Ultimately, the effective use of a complaint management system strengthens customer relationships and contributes to organizational growth, reputation, and success. In a world where customer feedback and complaints hold significant value, investing in a complaint management system is a strategic decision that can drive positive outcomes and differentiate businesses from their competitors.


Tracking customer complaints is essential because it allows businesses to identify and address issues that customers are facing. By keeping track of complaints, companies can gain valuable insights into recurring problems and improve their products or services accordingly.

Complaint Management Software and Helpdesk Software are not the same, although they serve similar purposes. Complaint Management Software specifically focuses on managing and resolving customer complaints, while Helpdesk Software is a broader term that encompasses various customer support functions, including complaint management.

A complaint management system can help a business in several ways. It enables efficient handling and resolution of customer complaints, leading to improved customer satisfaction. It also helps in identifying patterns and trends in complaints, which can guide businesses in making necessary improvements. Additionally, a complaint management system streamlines customer communication and collaboration within the organization, ensuring a timely response to customer issues and delivering exceptional service.

To set up a complaint management system, you need to follow a few steps. Start by defining your complaint handling process and establishing clear guidelines. Then, choose a complaint management software that aligns with your business needs. Customize the software to fit your specific requirements and train your staff on how to use it effectively. Finally, regularly monitor and evaluate the system's performance to make any necessary adjustments.

Online complaint management software is used in various industries. Some of the industries that commonly utilize complaint management software include retail, hospitality, healthcare, telecommunications, banking and finance, and e-commerce. However, complaint management systems can be beneficial for any business that values customer feedback and strives to provide excellent customer service.

By Countries

By Industries

Chirantan Mungara
By Chirantan Mungara | Last Updated: June 17, 2024