Google Analytics Reviews
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Overall Google Analytics Reviews
Here's an unbiased review of Google Analytics. Discover how Google Analytics users rate its features, ease of use, customer support, and other aspects that contribute to its overall appeal.
Google Analytics Pros and Cons
"They have improved their reporting features to make it simpler to analyze the entire user journey. This provides us with clearer insights into the users acquisition channels, app and website usage, and retention and engagement rates."
"What I find most impressive about Google Analytics is its ability to seamlessly provide comprehensive insights into website traffic and user behavior, all within a user-friendly interface. The depth of data it offers, coupled with intuitive visualizations,"
"The best part is I can generate custom reports which help to understand the progress of business success."
"Standard and limited customization options are available during data analysis. While it helps get a general idea of how users move through your site, more in-depth knowledge of how your users behave will require more sophisticated analytics tools."
"I think it should show on which page Organic Search is more; other than that, there is nothing for now."
"I felt learning advanced features is a little bit complicated. Other than that, Google Analytics is helping a lot by providing detailed website analytics."
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Hear directly from customers who have used Google Analytics. Read their experiences, feedback, and ratings to gain valuable insights into how this software has benefited their businesses.
Sachin M.
VP of Product
Used the software for : 2+ years (Daily)
Company Size :51-200 employees
Verified Reviewer
We currently use Google Analytics to monitor our site's traffic and conversion rates across all channels. Google Analytics has improved the efficiency and depth of our reporting, allowing us to capitalize on opportunities we might not have seen when initially planning our campaigns.
Google Analytics Mobile App Experience
Google Analytics After Sales Service Rating
What do you like best about Google Analytics?
They have improved their reporting features to make it simpler to analyze the entire user journey. This provides us with clearer insights into the users acquisition channels, app and website usage, and retention and engagement rates.
What do you dislike about Google Analytics?
Standard and limited customization options are available during data analysis. While it helps get a general idea of how users move through your site, more in-depth knowledge of how your users behave will require more sophisticated analytics tools.
What features is Google Analytics currently missing?
All features we need are available.
Jahnavi T.
Senior Digital Marketing executive
Used the software for : Less than 6 months (Daily)
Company Size :51-200 employees
Verified Reviewer
Verified User
Review Source: Organic
A game-changer for understanding website traffic. It effortlessly provides detailed reports on user behavior and traffic patterns. What's impressive is its user-friendly interface, making data interpretation a breeze. With intuitive visuals and clear user flow analysis, it's the go-to tool for optimizing online performance. Highly recommended for businesses and marketers seeking actionable insights.
Google Analytics Mobile App Experience
Google Analytics After Sales Service Rating
What do you like best about Google Analytics?
What I find most impressive about Google Analytics is its ability to seamlessly provide comprehensive insights into website traffic and user behavior, all within a user-friendly interface. The depth of data it offers, coupled with intuitive visualizations,
What do you dislike about Google Analytics?
I think it should show on which page Organic Search is more; other than that, there is nothing for now.
What features is Google Analytics currently missing?
Nothing for now
What other products like Google Analytics have you used or evaluated?
Semrush
Sahana B.
Digital Marketing Executive
Used the software for : 6-12 months (Daily)
Company Size :11-50 employees
Verified Reviewer
Review Source: Organic
As a digital marketer, I use Google Analytics daily. It helps me by providing detailed tracking of website traffic, user behavior, and conversions. I can easily get the traffic sources for my website, which helps me understand which strategies are effective. Additionally, the integration feature with other Google services like AdWords and Google Search Console is very beneficial for my digital marketing activities.
Google Analytics Mobile App Experience
Google Analytics After Sales Service Rating
What do you like best about Google Analytics?
The best part is I can generate custom reports which help to understand the progress of business success.
What do you dislike about Google Analytics?
I felt learning advanced features is a little bit complicated. Other than that, Google Analytics is helping a lot by providing detailed website analytics.
What features is Google Analytics currently missing?
Nothing to mention as of now.
Harshit A.
CEO
Used the software for : 2+ years (Weekly)
Company Size :11-50 employees
Verified Reviewer
Verified User
Review Source: Organic
Google Analytics is one of the most used analytics tools. It's much easier to implement and use, as it comes with a great user-friendly interface and documentation. Anyone can easily connect it with most other services, such as websites, using plugins available on WordPress.
Google Analytics After Sales Service Rating
What do you like best about Google Analytics?
Its really easy to implement and comes with a user-friendly interface. There are a lot of plugins available to help us connect to Google Analytics. There is proper and easy-to-understand documentation available. Real-time updates.
What do you dislike about Google Analytics?
Not many AI tools are available, and customer support is time-consuming.
What features is Google Analytics currently missing?
There should be more AI tools and features available in Google Analytics.
Issaka T.
webmaster
Used the software for : 2+ years (Daily)
Company Size :1-10 employees
Verified Reviewer
Verified User
Review Source: Organic
Google Analytics allows monitoring of user interactions on websites and mobile applications, enabling the collection of data regarding page views, user engagement, conversions, and various other metrics.
Google Analytics After Sales Service Rating
What do you like best about Google Analytics?
It offers real-time data monitoring, giving you the ability to observe how users engage with your site at any moment.
What do you dislike about Google Analytics?
It offers real-time data monitoring, giving you the ability to observe how users engage with your site at any moment.
What features is Google Analytics currently missing?
The free version may use data sampling for large datasets, which can impact the accuracy of your insights
What other products like Google Analytics have you used or evaluated?
semrush
John
Marketing Team Lead
Used the software for : 2+ years (Monthly)
Company Size :201-500 employees
Verified Reviewer
Verified User
Review Source: Organic
We have been using Google Analytics for a while at our company. It allows us to effectively analyze our website traffic and monitor the results of our marketing efforts.
Google Analytics IOS App Experience
Google Analytics After Sales Service Rating
What do you like best about Google Analytics?
Googles tracking capabilities are impressive. For us, it is really important to be able to monitor website success, and Google allows us to do that.
What do you dislike about Google Analytics?
We liked GA3 much more than GA4; the amount of data that was stripped out was significant.
What features is Google Analytics currently missing?
Wish we could revert back to GA3
What other products like Google Analytics have you used or evaluated?
I havent
Aleem K.
Data Analyst
Used the software for : 6-12 months (Weekly)
Company Size :1-10 employees
Verified Reviewer
Verified User
Review Source: Organic
Google Analytics has been a valuable tool for my business. It helped me understand my website's performance by providing data on the number of visitors, their sources, and their behavior. This information enabled me to identify popular content, optimize my website's design, and focus on creating engaging content. Setting up goals and tracking conversions allowed me to measure the effectiveness of my marketing campaigns and understand how many visitors completed desired actions. This insight helped me allocate my marketing budget more effectively. Moreover, Google Analytics provided real-time data, allowing me to monitor website activity and respond promptly to trends. Its integration with other Google tools helped me gain a holistic view of my marketing efforts. Overall, Google Analytics has empowered me to make data-driven decisions, improve my website's performance, and enhance my digital strategies to engage my audience better and achieve my business objectives.
Google Analytics After Sales Service Rating
What do you like best about Google Analytics?
What I found most impressive about Google Analytics was its depth of insights and the comprehensive view it provided into my websites performance. The platforms ability to track various metrics, such as user behavior, traffic sources, and conversion rates, allowed me to make data-driven decisions and optimize my website effectively. Additionally, Google Analytics real-time reporting feature was remarkable, as it enabled me to monitor my website activity and respond quickly to emerging trends. Its user-friendly interface and customization options also made it a standout tool for gaining valuable insights into my audience and enhancing my overall digital strategies.
What do you dislike about Google Analytics?
In my experience, Google Analytics could be improved in the following areas: 1. Data sampling issues with large datasets affecting report accuracy. 2. Faster real-time data updates for more immediate insights. 3. Simplifying customization options for a user-friendly interface. 4. Enhanced cross-device tracking for a more comprehensive view of user behavior. 5. Improved user journey mapping to identify drop-off points and optimize the customer journey. 6. Expanding integrations with other marketing and data tools for more comprehensive insights.
What features is Google Analytics currently missing?
Limitations on the collections and users.
Tarushi G.
Assistant Marketing Manager
Used the software for : 2+ years (Weekly)
Company Size :1001-5000 employees
Verified Reviewer
Verified User
Review Source: Organic
Google Analytics is a valuable resource that everyone should be aware of. It is excellent for tracking conversions and website visitors. Additionally, the data is trustworthy and reliable.
Google Analytics After Sales Service Rating
What do you like best about Google Analytics?
This tool is perfect for those who want to know the website traffic, which page is getting the maximum visitors, and through which channels. Customizable additional features and a good interface make it an even better tool.
What do you dislike about Google Analytics?
No feature for detailed visitor information. It is complex, and the reporting isnt as in-depth as a marketer may want.
What features is Google Analytics currently missing?
Google Analytics does not show historical data, and cannot tell about user activity on social media platforms like Facebook, Instagram and Twitter.
AMIT S.
Marketing Executive
Used the software for : 6-12 months
Company Size :11-50 employees
Verified Reviewer
Review Source: Organic
Great product, and I loved it. I used it for analysis, website performance, and analyzing customer behavior on the website. The new GA-4 looks clumsy but provides more insights than the previous version.
What do you like best about Google Analytics?
user-friendly, powerful
What do you dislike about Google Analytics?
The text you provided is none. There are no grammatical errors to correct in this text.
Polivanio d.
ceo
Used the software for : 2+ years (Weekly)
Company Size :51-200 employee
Verified Reviewer
Review Source: Organic
Google Analytics software is highly effective for analysis. It can be accurately compared on websites and mobile apps, making it a very efficient tool.
Google Analytics Mobile App Experience
Google Analytics After Sales Service Rating
What do you like best about Google Analytics?
One thing I found most impressive about Google Analytics was the ability to see what was happening on my site in real time. I could see how people were browsing my site, what pages they were visiting, and even where they were coming from. This was really helpful in determining what was working on my site and what wasnt. This is amazing. Google Analytics software is easy to use. It was easy to get started, and I was able to learn to use it quickly. The data was also easy to understand, which helped me track and analyze my website traffic very accurately.
What do you dislike about Google Analytics?
There are some features of the Google Analytics software that could be improved. On the one hand, it would be useful to have more customizable data tracking options. It would also be helpful to have more detailed reports, as well as more intuitive navigation. Wed like to see more options for goal conversions, event tracking, and filtering. Also, the UI could be more intuitive and easier to use.
What features is Google Analytics currently missing?
The Google Analytics software is great software, but it is missing some features that would be useful for our business. We'd like to see functionality that allows for deeper data segmentation and better ways to track user engagement and conversions.
What other products like Google Analytics have you used or evaluated?
We've used and evaluated many different web analytics products, but none of them have provided the level of detail and insights that Google Analytics does. We really liked the UI and the ability to track website goals and conversions.
How Google Analytics is better/different from its competitors?
Google Analytics is the best analytics software because it provides users with the most comprehensive data. Its features include website and advertising analytics, conversion tracking, and social media analytics. Its user interface is also easy to use, which makes it a favorite among companies of all sizes.
Ferhat
Used the software for : 2+ years
Company Size :51-200 employee
Verified Reviewer
Review Source: Organic
It's perfect for businesses and very easy to use. Thanks to the code provided, you can install it on your product in one minute. However, there have been privacy concerns about the product. Those seeking privacy should consider other software.
Babita S.
Used the software for : 2+ years
Company Size :51-200 employee
Verified Reviewer
Review Source: Organic
It doesn't let me give up on any work, and it is helping me during this time. It is good for earning, and its analysis generates a good amount of money. It is my favorite.
Google Analytics Mobile App Experience
Google Analytics After Sales Service Rating
What do you like best about Google Analytics?
It is safe. It is the best.
What do you dislike about Google Analytics?
They should add more features and analyze more safety
Do you think Google Analytics delivers value for the money spent?
Yes
Are you satisfied with Google Analytics features?
Yes
Did implimentation of Google Analytics was easy?
Yes
What features is Google Analytics currently missing?
No I rate it 10
What other products like Google Analytics have you used or evaluated?
Google Search engine
How Google Analytics is better/different from its competitors?
Yes it the better one
hakim B.
Used the software for : 2+ years
Company Size :51-200 employee
Verified Reviewer
Review Source: Organic
Google Analytics helps users understand what is happening on their website and how they can improve the layout and design, as well as track the flow of visitors.
Google Analytics Mobile App Experience
Google Analytics After Sales Service Rating
What do you like best about Google Analytics?
Very fast at knowing everything.
What do you dislike about Google Analytics?
Slow movement; there is a problem browsing.
Do you think Google Analytics delivers value for the money spent?
No
Are you satisfied with Google Analytics features?
Yes
Did implimentation of Google Analytics was easy?
No
What features is Google Analytics currently missing?
Check browser speed booster app
What other products like Google Analytics have you used or evaluated?
Check site visitors and check countries of the world
How Google Analytics is better/different from its competitors?
There is a competition site Google Analytics Can update in 5 months
Sasi B.
Used the software for : 2+ years
Company Size :51-200 employee
Verified Reviewer
Review Source: Organic
Bloggers can obtain a lot of information from Google Analytics. Its simple infographics display the number of users and sessions in real time. You can choose the time period to study and even compare it to previous periods. The tool is fantastic for determining how well your website performs.
Google Analytics Mobile App Experience
Google Analytics After Sales Service Rating
What do you like best about Google Analytics?
What I love the most is that I can see which pages people are looking at on my website and what has the most interest.
What do you dislike about Google Analytics?
What I love the most is that I can see which pages people are looking at on my website and what has the most interest.
Do you think Google Analytics delivers value for the money spent?
Not Sure
Are you satisfied with Google Analytics features?
Yes
Did implimentation of Google Analytics was easy?
Yes
What features is Google Analytics currently missing?
Navigating to different sections can be very confusing. It can take some time to learn how it works and a lot key insights are buried deep.
Ben S.
Used the software for : 2+ years
Company Size :51-200 employee
Verified Reviewer
Verified User
Review Source: Organic
It's impossible to imagine running a website without Google Analytics. While it offers a great deal of power straight out of the box, it truly shows its capabilities when you delve into more advanced customization. We continually find new ways to utilize Google Analytics in conjunction with other analytics tools we use.
Google Analytics Mobile App Experience
Google Analytics After Sales Service Rating
What do you like best about Google Analytics?
The most impressive thing about Google Analytics is its flexibility. It makes it relatively easy (once you understand its interface) to track and measure an incredible amount of activity on your website. Connecting it with Google Search Console unlocks even more power.
What do you dislike about Google Analytics?
The interface is not easy to navigate, at least not at first. Theres a steep learning curve, but its worth sticking with it.
Do you think Google Analytics delivers value for the money spent?
Yes
Are you satisfied with Google Analytics features?
Yes
Did implimentation of Google Analytics was easy?
Not Sure
What features is Google Analytics currently missing?
It's not a missing feature necessarily, but it would be great if the UI was easier to navigate.
What other products like Google Analytics have you used or evaluated?
We also use Kissmetrics.
How Google Analytics is better/different from its competitors?
Google Analytics beats its competitors on price, depth, and flexibility.
Shubham G.
Used the software for : 2+ years
Company Size :51-200 employee
Verified Reviewer
Review Source: Organic
We use this tool for our organization, and it is the best for obtaining real-time data and preparing reports to show conversion and traffic data.
Google Analytics IOS App Experience
Google Analytics After Sales Service Rating
What do you like best about Google Analytics?
Reports are well-prepared, and there are many fields and filters that can be used to get actual results.
What do you dislike about Google Analytics?
We need to learn about the tool and take training to properly understand it.
Do you think Google Analytics delivers value for the money spent?
Yes
Are you satisfied with Google Analytics features?
Yes
Did implimentation of Google Analytics was easy?
Yes
What features is Google Analytics currently missing?
Tag Implementation can be made easier using Google Analytics.
What other products like Google Analytics have you used or evaluated?
Matomo
How Google Analytics is better/different from its competitors?
It is way easier and captures a lot of data that can be used to analyze website performance.
Alekhya
Used the software for : 2+ years
Company Size :51-200 employee
Verified Reviewer
Verified User
Review Source: Organic
With Google Analytics, I was confident in tracking all my business customers and repeat visitors organically with accurate counts. This software helped me manage the bounce rate of my business by quickly calculating the revisiting organic visitors.
Google Analytics Mobile App Experience
Google Analytics After Sales Service Rating
What do you like best about Google Analytics?
The most impressive and productive part of using Google Analytics is the feature of tracking organic visitors on every platform where my business is propagated. The count of the organic visitors and revisitors from different social media has really helped me in targeting a particular set of audience for my business.
What do you dislike about Google Analytics?
Everything went well with Google Analytics when I used the software for my business tracking. As far as I monitored, I havent got anything in particular to address any improvising part for the software.
Do you think Google Analytics delivers value for the money spent?
Yes
Are you satisfied with Google Analytics features?
Yes
Did implimentation of Google Analytics was easy?
Yes
What features is Google Analytics currently missing?
No I dont think that google analytics have any missing feature
What other products like Google Analytics have you used or evaluated?
I havent used any other software like google analytics
How Google Analytics is better/different from its competitors?
No i havent found any like that
moataz
Used the software for : 2+ years
Company Size :51-200 employee
Verified Reviewer
Review Source: Organic
Incredibly accommodating device, particularly if you're running an online business. It might take some time to fully understand how it registers the details, but all you need to know is how to interpret them and use them to strategize.
Google Analytics Mobile App Experience
Google Analytics After Sales Service Rating
What do you like best about Google Analytics?
Yes, its very easy to use and very helpful.
What do you dislike about Google Analytics?
I have not encountered any problems or defects yet.
Do you think Google Analytics delivers value for the money spent?
Not Sure
Are you satisfied with Google Analytics features?
Yes
Did implimentation of Google Analytics was easy?
Yes
What features is Google Analytics currently missing?
Use it offline
Legraf n.
Used the software for : 2+ years
Company Size :51-200 employee
Verified Reviewer
Verified User
Review Source: Organic
Google Analytics is a great tool for website and application owners, as well as marketers, because it provides detailed information about site or application visits. This information helps them analyze and continuously improve the site or application.
Google Analytics Mobile App Experience
Google Analytics After Sales Service Rating
What features is Google Analytics currently missing?
Categories feature that enables us to customize any report that we view to include a specific segment that is identified.
What other products like Google Analytics have you used or evaluated?
There is no .
How Google Analytics is better/different from its competitors?
nothing
Amit S.
Used the software for : 2+ years
Company Size :51-200 employee
Verified Reviewer
Review Source: Organic
Google Analytics helped me boost my business and website rank. It helped me get new and fresh client leads for my business. Its keyword tool is amazing.
Google Analytics Mobile App Experience
Google Analytics After Sales Service Rating
What do you like best about Google Analytics?
Its a keyword search tool with daily reports and statistics of the website.
What do you dislike about Google Analytics?
Till now I didnt find anything like that; however, improvement is always better.
Do you think Google Analytics delivers value for the money spent?
Yes
Are you satisfied with Google Analytics features?
Yes
Did implimentation of Google Analytics was easy?
Yes
What features is Google Analytics currently missing?
There should be more filtration options for keywords search tool
What other products like Google Analytics have you used or evaluated?
I have used Semrush and one more
How Google Analytics is better/different from its competitors?
It's easy to use