What is MoEngage?

MoEngage is an Insights-led Customer Engagement platform powered by customer analytics, automated cross-channel engagement, and AI-driven hyper-personalization. MoEngage helps brands understand what delights their customers and engage them across multiple touchpoints in their journey with relevant micro-moments, directly increasing customer retention and LTV.

Pricing

MoEngage Starting Price

Awards
MoEngage Award

Our Awards and Recognition

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MoEngage Screenshots

Key Features of MoEngage

Here are the powerful features that make MoEngage stand out from the competition. Packed with innovative tools and advanced functionalities, this software offers a range of benefits.

  • A/B Testing
  • Abandoned Cart Saver
  • Account Alerts
  • Account Based Marketing
  • Action Management
  • Activity Tracking
  • Ad Inventory Management
  • Ad Optimization
  • Affiliate Management
  • Affinity Segments
  • Analytics
  • Analytics / ROI Tracking
  • Analytics/ROI Tracking
  • Approval Process Control
  • Asset Management
  • Attendee Management
  • Attribution Modeling
  • Audience Targeting
  • Auto-Dialing
  • Auto-Responders
  • Automated Publishing
  • Automatic Re-ordering
  • Awards Management
  • Banner Management
  • Barcode Scanning
  • Behavioral Analytics
  • Behavioral Mapping
  • Behavioral Targeting
  • Bid Management
  • Blind Judging
  • Brand Management
  • Brand Tracking
  • Budget Management
  • Business Card/Badge Scanning
  • Call List Management
  • Call Management
  • Call Recording
  • Call Routing
  • Caller Identification
  • Campaign Management
  • Campaign Personalization
  • Campaign Segmentation
  • Campaign Tracking
  • CASS Certified
  • Categorization / Grouping
  • Change Management
  • Channel Analytics
  • Channel Attribution
  • Channel Management
  • Churn Management
  • Client / Property Matching
  • Client database
  • Client Portal
  • Cohort Analysis
  • Collaboration
  • Collaboration Tools
  • Commission management
  • Communication Management
  • Community Management
  • Consolidated Campaign Statistics
  • Contact Database
  • Contact Discovery
  • Contact Import/Export
  • Contact Management
  • Content / Blogging Platform
  • Content analytics
  • Content Management
  • Content Management System
  • Content Syndication
  • Contextual Targeting
  • Conversion Tracking
  • Coupons
  • CRM
  • Cross-Channel Attribution
  • Customer DataBase
  • Customer Engagement
  • Customer Journey Mapping
  • Customer Profiles
  • Customer Segmentation
  • Customer Targeting
  • Customizable CTAs
  • Dashboard
  • Data Entry
  • Data Extraction
  • Data Import / Export
  • Data Integration
  • Data Management
  • Data Matching
  • Device Targeting
  • Direct Mail Management
  • Distribution Management
  • Document Management
  • Drag & Drop
  • Drip Campaigns
  • Dynamic content
  • Dynamic Maps
  • Element Analytics
  • Email Integration
  • Email Marketing
  • Engagement Monitoring
  • Entrant Management
  • Entry Management
  • Event Triggered Actions
  • Event Triggered Email
  • Experience Management
  • Expiry Notifications
  • Feedback Collection
  • Feedback Management
  • Field Sales Management
  • File Sharing
  • Flyer / Catalog Printing
  • For Sales
  • Form Builder
  • Form Creation
  • Forms Management
  • Franchise Intranet
  • Fraud detection
  • Fulfillment Distribution
  • Funnel Analysis
  • Funnels
  • Gamification
  • GDPR Compliance
  • Geo Targeting
  • Goal Setting / Tracking
  • Goals / Quota Management
  • Google Analytics Integration
  • Graphical Mail Piece Designer
  • Heatmaps
  • Image Library
  • In-App Events Tracking
  • Incentive Management
  • Intelligent Mail Support
  • Intelligent Path Optimizer
  • Inventory control
  • IVR / Voice Recognition
  • Keyword Filtering
  • Keyword Research Tools
  • Keyword Tracking
  • Knowledge Management
  • Landing Pages
  • Landing Pages/Web Forms
  • Lead Capture
  • Lead Distribution
  • Lead Enrichment
  • Lead Management
  • Lead Notifications
  • Lead Nurturing
  • Lead Scoring
  • Lead Segmentation
  • Listing Management
  • Live Chat
  • Localization
  • Location-Based Marketing
  • Mailing list management
  • Marketing Analytics
  • Marketing Automation
  • Marketing Calendar
  • Media Planning
  • Meeting Management
  • Mobile Ad Serving
  • Mobile Notifications
  • Mobile Optimized Emails
  • Mobile Retargeting
  • Mobile Search Tracking
  • Multi-Account Management
  • Multi-Campaign
  • Multi-Channel Collection
  • Multi-Channel Publishing
  • Multi-Touch Attribution
  • Multi-User Collaboration
  • Multivariate Testing
  • Native Ad Serving
  • Newsletter / Email Ad Serving
  • Notification Scheduling
  • Online Store
  • Opportunity Management
  • Order Management
  • Package Tracking
  • Pageview Tracking
  • Partner Management
  • Performance Management
  • Performance Metrics
  • Personalization
  • Pipeline Management
  • Portfolio Management
  • Post Scheduling
  • Predictions
  • Predictive Analytics
  • Predictive Modeling
  • Presentation Management
  • Proactive Assistant
  • Product Management
  • Project Management
  • Project Tracking
  • Property Database
  • Proposal Generation
  • Proposal Management
  • Prospecting Tools
  • Push Notifications
  • Real Time Editing
  • Recommendation Engine
  • Referral Management
  • Referral Source Tracking
  • Referral Tracking
  • Referrals / Affiliates
  • Reporting/Analytics
  • Reseller Management
  • Resource Management
  • Responsive
  • Retention Tracking
  • Revenue Management
  • Revenue Tracking
  • RFM Segmentation
  • Rich Media Ad Serving
  • ROI Tracking
  • Sales Forecasting
  • Sales Intelligence
  • Scoring
  • Search Marketing
  • Segmentation
  • Sentiment Analysis
  • SEO Management
  • Sherpa
  • Site Search Tracking
  • Skills Contests (Photo
  • Essay
  • Design
  • etc)
  • Smart Recommendations
  • Social Marketing
  • Social media management
  • Social Media Metrics
  • Social Media Monitoring
  • Social Media Retageting
  • Social Promotions
  • Source Tracking
  • Split Testing
  • Sponsorship Management
  • Statistical Relevance Analysis
  • Subscriber Management
  • Survey Management
  • Surveys
  • Surveys & Feedback
  • Sweepstakes
  • Target Account Identification
  • Task Management
  • Templates
  • Territory Management
  • Test Scheduling
  • Text Messaging
  • Time on Site Tracking
  • Time Tracking
  • Training Management
  • Trend Analysis
  • Uninstall Tracking
  • URL Builder
  • User Interaction Tracking
  • Video Ad Serving
  • Video Content
  • Visitor Identification
  • Visual Editor
  • Visual Notifications
  • Voting Management
  • Web Forms
  • Web Notifications
  • Website Analytics
  • Website Manager
  • Website Personalization
  • Website Visitor Tracking
Show More
  • A/B Testing
  • Campaign Segmentation
  • Contextual Targeting
  • Device Targeting
  • Expiry Notifications
  • Geo Targeting
  • Mobile Notifications
  • Notification Schedule
  • Notification Scheduling
  • Visual Notifications
  • Web Notifications
  • Website Notifications
  • Approval Workflow
  • Brand Management
  • Budgeting & Forecasting
  • Content Management
  • Digital Asset Management
  • Expense Management
  • Marketing Calendar
  • AB Testing
  • Audience Targeting
  • Behavioral Mapping
  • Campaign Segmentation
  • Competitor Analysis
  • Dashboard
  • Dynamic Maps
  • Element Analytics
  • For Sales
  • Funnel Analysis
  • Heatmaps
  • Landing Pages / Web Forms
  • Multivariate Testing
  • Performance Metrics
  • SEO
  • Split Testing
  • Statistical Relevance Analysis
  • Surveys
  • Test Scheduling
  • Visual Editor
  • Website Analytics
Show More
  • A/B Testing
  • Channel Attribution
  • Cohort Analysis
  • Funnel Analysis
  • In-App Events Tracking
  • Push Notifications
  • Retention Tracking
  • Revenue Tracking
  • Uninstall Tracking

MoEngage Specifications

Get a closer look at the technical specifications and system requirements for MoEngage. Find out if it's compatible with your operating system and other software.

Deployment :
Cloud Based
Subscription Plan :
Monthly, Yearly
Accessibility :
API
Customization
Mobile Support
Desktop Platforms :
Web app
Windows
Language Support :
English
Business :
StartUps
SMBs
Agencies
Enterprises
Available Support :
Email
Company Details :
Company Name : MoEngage
Website : Visit Website

MoEngage Comparisons

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MoEngage Description

Here's the comprehensive description of MoEngage. Gain a brief understanding of its unique features and exceptional benefits.

MoEngage is an Insights-led Customer Engagement platform built for customer-obsessed brands.

With industry-leading AI and Machine Learning capabilities, MoEngage provides insights on customers, their journey, behavior, interests, preferences, and the short and long-term impact of campaigns on key business metrics like customer retention and LTV.

Brands use MoEngage to leverage these insights and enable hyper-personalization at scale across multiple touchpoints like mobile push, email, in-app, website push, on-site message, SMS, Whatsapp, and social messaging platforms.

Fortune 500 brands across 35+ countries such as Deutsche Telekom, Samsung, Vodafone, Nestle, McAfee, and internet-first brands such as Ola, OYO, Bigbasket, and InMobi use MoEngage to orchestrate cross-channel customer journeys and delight their customers across multiple touchpoints.

MoEngage was recognized as a Strong Performer in The Forrester Wave™ Q3 2021 report – Cross-Channel Campaign Management (Independent Platforms), a Leader in the 2020 Gartner Magic Quadrant for Mobile Marketing Platforms, a Strong Performer in the 2020 Forrester Wave for Mobile Engagement Automation, a Leader in G2 for Fall 2020 Grid® Reports, and the #1 Mobile Marketing Platform in G2’s Spring 2021 Momentum Report for industry-leading solutions.

MoEngage Videos

Overall MoEngage Reviews

Thinking about using MoEngage? Check out verified user reviews & ratings based on MoEngage's features, user-friendliness, customer support, and other factors that contribute to its overall appeal.

4.7/5

Based on 3 Reviews

Write a Review Or
Ask a question
Feature Feature 4

Feature

Out of 5

Ease of use Ease of use 4

Ease of use

Out of 5

Value for money Value for money 4

Value for money

Out of 5

Customer support Customer support 4.3

Customer support

Out of 5

Likelihood to recommend Likelihood to recommend 75%

Likelihood to recommend

Out of 100%

MoEngage Pros and Cons

"User Segmentation, User Flows, and Journeys, Marketing Analytics and Campaigning"

"We leveraged Moengage to minimise user churn and used it for retention as well as resurrection of quality users and nudging them to perform certain in app actions within the app. Moengage has helped us in achieving that smoothly."

"It's easy to use, customer support is active"

"It can help us to create more advanced analytics with heatmaps and more advanced user flows"

"Sometimes during user segmentation and designing cohorts, the audience size is not very accurate. Notification delivery rate has improved in the last year but there's still some room for improvement."

"Sometimes i get lots of bug at a same time"

3 MoEngage Reviews

Hear directly from customers who have used MoEngage. Read their experiences, feedback, and ratings to gain valuable insights into how this software has benefited their businesses.

AkshitG.

Jr Product Marketing Manager

Used the software for : 1-2 years (Daily)

Company Size :501-1000 employees

Verified By : google

5.0

Jul 03, 2023

My Daily Product Marketing Lifeline

MoEngage is one of my most used tools in my daily work. I use it 100's of different reasons. Whether it is Campaigns, Segmentation, User Flows, etc

Feature Feature 4

Feature

Out of 5

Ease of use Ease of use 4

Ease of use

Out of 5

Value for money Value for money 4

Value for money

Out of 5

Customer support Customer support 5

Customer support

Out of 5

MoEngage After Sales Service Rating

1 2 3 4 5 6 7 8 9 10

What do you like best about MoEngage?

User Segmentation, User Flows, and Journeys, Marketing Analytics and Campaigning

What do you dislike about MoEngage?

It can help us to create more advanced analytics with heatmaps and more advanced user flows

What features is MoEngage currently missing?

No

What other products like MoEngage have you used or evaluated?

CleverTap

Swati

Used the software for : 2+ years

Company Size :51-200 employee

5.0

Dec 22, 2021

CRM Management Tool

Undoubtedly it is one of the best CRM tool available in the market, it has smoothened our user journey creation and has been consistently improving notification delivery rate too.

Feature Feature 4

Feature

Out of 5

Ease of use Ease of use 4

Ease of use

Out of 5

Value for money Value for money 4

Value for money

Out of 5

Customer support Customer support 4

Customer support

Out of 5

What do you like best about MoEngage?

We leveraged Moengage to minimise user churn and used it for retention as well as resurrection of quality users and nudging them to perform certain in app actions within the app. Moengage has helped us in achieving that smoothly.

What do you dislike about MoEngage?

Sometimes during user segmentation and designing cohorts, the audience size is not very accurate. Notification delivery rate has improved in the last year but there's still some room for improvement.

Do you think MoEngage delivers value for the money spent?

Yes

Are you satisfied with MoEngage features?

Yes

Did implimentation of MoEngage was easy?

Yes

Heena

Product manager

Used the software for : More than 1 year

Company Size :1001-5000 employees

4.0

Aug 10, 2020

Moengage review

Good to use enagagement tool like moengage. It has now new ui and its quite easy to understand but i think for new commers they should provide a demo of how to create push notification ans how to check data

Feature Feature 4

Feature

Out of 5

Ease of use Ease of use 4

Ease of use

Out of 5

Value for money Value for money 4

Value for money

Out of 5

Customer support Customer support 4

Customer support

Out of 5

What do you like best about MoEngage?

It's easy to use, customer support is active

What do you dislike about MoEngage?

Sometimes i get lots of bug at a same time

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MoEngage FAQs

What are the top 5 features for MoEngage?

The top 5 features for MoEngage are:

  • Social Marketing
  • Dashboard
  • A/B Testing
  • Analytics
  • Subscriber Management

What type of customer support is available from MoEngage?

The available support which MoEngage provides is:

  • Email
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