Best Sales Intelligence Software
Best sales intelligence software are Clearbit, Leadspace, HG Insights, Echobot, and Leadfeeder. Sales intelligence platforms help collect, integrate, analyze, and management of the data that allow salespeople to increase their output.
List of 20 Best Sales Intelligence Software
All-in-one marketing platform for less than $1
EngageBay is a simple, powerful, all-in-one marketing, sales and service automation software with free CRM for startups and growing businesses. EngageBay helps you automate your marketing, sales and support by combining lead generation, email marketing, marketing automation, CRM & social media engagement, helpdesk, and ticketing. Read EngageBay Reviews
Category Champions | 2023
Software by Freshworks
Freshsales is a sales CRM solution by Freshworks. With a highly intuitive user interface and a robust set of features including AI-based lead scoring, intelligent workflow automation, and visual deal pipeline, Freshsales gives businesses everything they need to manage their sales in a hassle-free package. Read Freshsales Reviews
Software by HubSpot
HubSpot provides the best sales intelligence solutions that help sales teams close more deals faster. This sales CRM software also helps deepen customer relationships and manage pipelines more effectively with its sales engagement tools, contact management, deal pipeline, meeting scheduling, quote, CPQ functionality, reporting and analytics, and more. Read Hubspot CRM Reviews
Hubspot CRM's Pros and Cons
It's relatively easy to use the tool. The support team is very helpful too
1. Broad data set for contactsThe magnificence of HubSpot CRM is that you can store far beyond contact names and contact data alone. You can likewise add work titles and company subtleties, keep notes, and make divided records and email layouts. You can likewise call your contacts directly from the information base and save your discussions.2. Custom dashboardsWith Hubspot CRM, you can make shocking, visual dashboards that permit you to plan a deals pipe the very way you need it. This permits you to see initially which leads you have a meeting with, the financial worth that leads are supposed to produce, and what phase of the purchaser's excursion your leads are at.3. Programmed refreshing of client communicationsHubSpot CRM naturally refreshes all client connections. For instance, HubSpot CRM consequently moves prompts promoting or deals qualified, contingent upon their situation in the deals channel. Likewise, HubSpot CRM monitors each email discussion so you can see who in the promoting group has communicated with a contact and what has been examined.4. Support for Gmail and ViewpointYou can connect HubSpot CRM to your Gmail or Viewpoint account, for instance. Any approaching messages from your contacts are consequently put away in the data set under the right contact individual. This permits you to survey communications with a client that occur across various stages from a solitary focal spot.5. It is free!Indeed, you read that right: HubSpot CRM is allowed to utilize. Shockingly better: HubSpot ensures that the CRM will likewise stay free, until the end of time. The free rendition of HubSpot CRM doesn't give you quick admittance to every one of the accessible apparatuses. Nonetheless, the functionalities that accompany the free rendition are all that anyone could need to set up an incredible client relationship the executives framework
While HubSpot offers various reporting and analytics features, this feature is not really mature and developed enough
Limited Customization: Some users have reported that Hubspot CRM has limited customization options for certain features, such as the pipeline stages and deal stages.Complexity: Some users have found Hubspot CRM to be too complex and difficult to navigate, particularly for those who are not familiar with CRM software.Reporting: Some users have reported that the reporting functionality in Hubspot CRM is not as robust as they would like, particularly in terms of generating custom reports and visualizations.Integration: Some users have reported that Hubspot CRM has limited integration options with other software and tools, particularly in terms of marketing automation and sales enablement tools.Cost: Some users have reported that the pricing of Hubspot CRM is too expensive, particularly for small businesses or startups with limited budgets.Mobile App: Some users have reported that the mobile app for Hubspot CRM is not as user-friendly or functional as they would like, particularly in terms of accessing and updating contact information.
Software by Zoom Information, Inc
ZoomInfo is an all-in-one sales intelligence software that helps businesses maximize productivity, accelerate sales pipelines, and reach their revenue potential. It provides data-driven insights to identify target customers and analyzes contact and company data, buyer intent, and website visitors. ZoomInfo also analyzes customer calls, meetings, and emails to capture data that improves the bottom line. Read ZoomInfo Reviews
Software by Apollo.io
Apollo.io is a fully-featured automated sales intelligence that provides the world’s largest and most accurate B2B database for a modern prospecting overview. The software helps you build trust and deepen customer relationships by prioritizing high-value leads and automatically ranking contacts and accounts. Apollo.io also provides email alerts when any new leads match your saved search. Read Apollo.io Reviews
Apollo.io's Pros and Cons
Extensive B2B databaseStreamlines lead generationPowerful contact enrichmentSeamless CRM integrationAdvanced sales analyticsAutomated outreach capabilitiesUser-friendly interface
Finding emails and phones numbers are so easy, we can also know about the organisations. It is extremely useful tool for lead generation.
Steep learning curvePremium pricing tiersSome occasional data inaccuraciesLimited Customer supportCustomization options can be complex
UI can be improved and make it more accurate. Almost everything is good in this extension.
The #1 Sales Engagement Platform for Revenue Teams
Groove is the best sales intelligence software that assists businesses with better sales execution. The software helps make your sales strategy actionable and improves sales productivity through streamlined engagement and seamless collaborations. Groove also offers conversation intelligence for better visibility into sales conversations and revenue intelligence for transparent operations. Learn more about Groove
Software by 6sense
6Sense offers industry-leading automated sales intelligence to empower sales reps and sales managers to prospect for the best opportunities. The software helps close deals faster by crafting better outreach and revealing the most effective path to generating more revenue. Leverage 6sense AI-powered analysis to find the right customers more quickly. Read 6sense Reviews
Software by Outreach
Unlock more opportunities to create and close more pipelines faster with Outreach. It offers the best sales intelligence tools for sales engagement, deal management, conversation intelligence, sales forecasting, etc. Outreach’s conversation intelligence is powered by a virtual assistant that captures real-time transcription from live meetings to provide details and trends of conversations. Learn more about Outreach
Software by Demandbase
Demandbase is a smart sales intelligence software that enables sales leaders to engage more intelligently at every step of sales. The software helps build an account-based sales strategy and find in-market accounts to discover juicy opportunities for your business. Demandbase also helps engage relevant accounts and people so that you can seal the deals faster. Learn more about Demandbase
Software by DiscoverOrg
DiscoverOrg is one of the best sales intelligence platforms that provide high-quality B2B business intelligence and real-time buying signals for connecting with ideal customers. The software offers go-to-market results with data-driven solutions to pinpoint prospects and generate more leads. Build highly targeted sales lists with DiscoverOrg. Learn more about DiscoverOrg
Software by LeadFuze
LeadFuze provides highly-developed sales intelligence solutions for salespeople. This modern sales software provides hyper-targeted lead searches and actual contact data. Its complete list-building automation saves time wasted on pre-call research and helps them focus more on conversations. LeadFuze easily integrates with your CRM and other existing workflow tools. Read LeadFuze Reviews
Software by Drift.com, Inc
Drift is an exceptional sales intelligence CRM that helps marketing teams, sales, and customer teams connect with customers through conversations that build trust. It helps jumpstart conversations and improves sales efficiency by allowing you to engage with target accounts. Drift also provides real-time insights and omnichannel communications for increasing sales velocity. Read Drift Reviews
Drift's Pros and Cons
Its customizable & intergace
Their User friendly Platform, always helpful customer support and easy to design playbooks.
No, in my view. They can work on customer support & user interface.
Pricing can be in the more affordable range. Also, integrations should also include Zoho CRM.
Software by Lead411
Lead411 is a fully featured Lead Management Software designed to serve Agencies, Startups. Lead411 provides end-to-end solutions designed for Windows. This online Lead Management system offers Activity Tracking, Lead Segmentation, Pipeline Management, Prospecting Tools at one place. Learn more about Lead411
Software by Clearbit
Clearbit is the best sales intelligence software for closing deals quickly. This sales software eliminates the need for manual data entry and engages high-fit prospects at the right time to close deals straightaway. Build a pipeline of qualified leads in minutes and kick off promising sales conversations with Clearbit. Learn more about Clearbit
#1 CRM & support solution for growing businesses
Salesforce is a modern sales intelligence platform combining AI, data, and CRM to personalize every customer interaction. This user-friendly sales software helps sell faster and smarter with its built-in automation intelligence, real-time data, and unmatched efficiency. Optimize outcomes and accelerate customer buying journey with Salesforce. Read Salesforce Reviews
Salesforce's Pros and Cons
The most impressive thing about salesforce is that you can access this on your mobile devices, so you do not have to worry about the system all the time.
Salesforce is working for other big companies and helping to to devlop there software and company growth.
Its classic UI could be little bit improved so that it become easy to navigate to any of its objects.
Salesforce can improve there software by some latest update they can also put AI in there software.
AI-powered & omnichannel business management softw
Zoho CRM provides a 360-degree view of your complete sales cycle. It offers robust sales intelligence tools for sales automation, lead management, sales enablement, etc. It enables the efficient use of future up-selling and cross-selling opportunities to close more deals. Zoho CRM is easy to customize and integrates well with other tools. Read Zoho CRM Reviews
Zoho CRM's Pros and Cons
Its ease of use, customization options, automation capabilities, and integration possibilities make it a comprehensive solution for any organization.
Easy to Use, Access from any where, Data privacy and Customized reports.
we haven't encountered any problems with Zoho CRM. In fact, our experience has been overwhelmingly positive, with every aspect of the software exceeding our expectations.
In zoho if they give us a creator console where we can modify it with business it will be more business friendly
Cloud Based CRM Software for Sales
Pipedrive is a leading web-based sales intelligence CRM designed to simplify salespeople’s jobs. It is a centralized hub that empowers salespeople to collaborate with teams, optimize their sales processes, and forecast sales cycles. With its top sales automation features, Pipedrive saves an incredible amount of time spent on repetitive manual tasks. Read Pipedrive Reviews
Pipedrive's Pros and Cons
What impressed me the most was its task automation system Pipedrive Software will save you time by automating repetitive tasks, like sending follow-up emails or setting reminders for important calls.
Pipedrive is a user-friendly tool with a simple and intuitive interface that makes it easy to use even for beginners.The visual sales pipeline feature of Pipedrive provides a clear overview of sales leads, making it easy to track and manage deals.
Although Pipedrive Software is intuitive to use, it may take some getting used to to become familiar with all of its functionality.
One potential drawback of Pipedrive is that it may not be the best fit for larger businesses or enterprise-level sales teams, as it may lack some of the advanced features and customization options they require.
Software by Copper, Inc
Copper CRM is a well-known CRM software that offers the best sales intelligence tools. These tools help organize contacts, automate tasks, and track deals to help sales managers and sales reps focus on what matters most. Copper also provides email and marketing tools to help build and maintain personalized relationships at scale. Read Copper Reviews
Software by Keap
Keap CRM offers best-in-class automated sales intelligence to help salespeople break conversion records. The software amplifies every sales cycle stage and enables you to convert leads into happy customers. Keap provides highly-efficient lead scoring, which helps you track the hottest potential customers as they move through the pipeline. Read Keap CRM Reviews
Land More Leads, Close More Deals
LeadSquared is a leading provider of top sales intelligence tools to increase sales velocity. The software helps distribute leads intelligently to the right teams and agents according to lead or agent attributes like lead location, products, agent seniority, performance, etc. LeadSquared improves productivity by furnishing meaningful tasks as per the priority. Read LeadSquared Reviews
LeadSquared's Pros and Cons
Its advanced search filter options
Easy to Use, Seamless support, 3rd party Integrations, Customised solutions for your requirements. A great product all in all. Equally good for all sizes - large to small enterprises. Lowest pricing in the segment. Way better than its competitors. I have had the opportunity to use at my previous organisation as well as the current one. For a SaaS product, it is absolutely essential to have a great support team. Though rarely required, this is one organisation/product where the support is at par with the best in the world.
Fetching any report on leadsquared can be improved.
None as such.
Sales intelligence tools help companies gain real time insights into their sales process and make informed decisions about optimizing their sales strategies. They provide essential and accurate data that can be used to create effective tactics for targeting customers, increasing revenue, and improving customer relations.
With automated sales intelligence software, you can analyze customer behavior and preferences trends, generate detailed reports on current sales performance, forecast future sales figures, and track your competitors’ activities. All these features help you maximize profits and increase customer satisfaction levels.
Whatever your company size, sales intelligence tools can be a powerful asset to your businesses. Here are some of the key benefits of using this software.
Increased Sales Efficiency
Enables you to identify the hottest leads by sorting through large amounts of data from multiple sources, such as web searches, public records, emails, and social media platforms. It also provides access to real-time reports and detailed analytics.
Better Customer Insights
With sales intelligence platforms, sales leaders can identify customer needs and preferences individually. This makes it easier to anticipate customer behavior, tailor messaging, and provide a personalized experience for each buyer.
Improved Data Accuracy
You can track customer buying habits, industry trends, and other market insights with greater precision when using sales intelligence solutions. This allows you to identify key opportunities that could lead to more sales and higher profitability.
Increased Sales Effectiveness
With constantly changing customer trends, it can take time to keep track of the latest industry developments. But with sales intelligence tools, you can access customer data in real-time, allowing you to stay ahead of the competition.
The ability to easily share relevant customer data among colleagues makes problem-solving and decision-making much faster. With better sales team collaboration, your company can also foster better relationships with customers.
Increased Sales Productivity
By using a sales intelligence CRM tool, sales teams can identify which prospects to target and how best to approach them. This reduces the time wasted on pursuing leads that don’t fit the customer profile or won’t be interested in your offer.
Understanding customers and spotting opportunities before the competition will help sales leaders have an edge in a crowded market. Sales intelligence tools also help compare performance against competitors by identifying changes in pricing structure or product offerings.
Increased Pipeline Visibility
Enables you to track customer engagement levels, giving valuable insights into how close a customer might be to making a purchase decision. Sales intelligence tools also help you optimize your outreach strategies to ensure resources are being used efficiently.
Data-driven Decision Making
Helps you make decisions based on accurate internal and external data rather than guesswork. With this advantage, you can optimize your sales process for maximum results. You can also identify opportunities, develop sales and marketing strategies, and analyze performance seamlessly.
Enhanced Customer Engagement
With top sales intelligence tools, you can track customer data and identify how to better engage with a particular consumer. This helps ensure each buyer's journey is tailored for optimum satisfaction.
Furthermore, sales intelligence tools can be integrated with business process management software like CMW Platform. This allows you to gain even better results owing to process, task, and case management automation.?
Sales intelligence tools provide a range of features that enable businesses to measure performance and uncover gaps in data collection.
Contact Data Availability
Provides access to an expansive library of contact data and helps you keep track of existing leads. You can access email addresses, phone numbers, and other information.
Generates more qualified leads through smarter targeting. Lead generation also determines who’s likely to be interested in your products so you can reach out with a tailored message.
Determines the quality of leads generated by the customer base. With this, you can prioritize your sales efforts and focus on your most valuable prospects.
Identifies errors in the data, removes outliers and duplicates, fills in missing values, standardizes formats, and labels variables properly.
Uses data points like customer demographics, purchase history, and website interactions to create targeted campaigns for each lead within the funnel.
Identifies customers based on different criteria, such as age, gender, geographical area, interests, and spending habits. This enables you to focus your efforts on the right groups.
Enables you to access customer purchase histories, evaluate marketing campaigns, and track competitors’ pricing strategies. With this, you can better understand the effectiveness of your sales processes and identify areas for improvement.
Uses data from past deals to predict future customer behavior and new leads. It also analyzes historical trends and performance metrics to accurately forecast your company’s total revenue over a given period.
Collaboration and Sharing
Allows sales reps to work together on projects in real-time, share ideas, and access data from anywhere at any time.
Using sales intelligence tools provides numerous advantages over traditional methods of obtaining information.
Helps identify new leads faster and more accurately by gathering data points from social media sites, company websites, financial databases, and competitors. With this, you’ll be able to create comprehensive customer profiles and tailor your approach when targeting prospects.
Identifying Sales Insights
Allows you to determine hidden opportunities within your sales cycle and capture trends that may not have been visible previously. With the best sales intelligence software, you can quickly glean actionable sales insights that would otherwise take days or weeks to uncover when using traditional methods
Enhancing Existing Contact Records
Simplifies the process of searching for and retrieving contact records. This makes it easier to keep customer information up-to-date and accurate without spending hours manually entering data.
Sales intelligence is used by many of the top companies around the world. It’s becoming an increasingly popular tool for businesses in all industries.
Using sales intelligence tools helps sales teams identify trends that allow them to plan effective strategies for increased company revenue. They can also automate processes like lead scoring and routing, adjust tactics appropriately, and close more deals faster.
The best sales intelligence tools allow recruiters to identify and reach out to talented job seekers. They can also create detailed profiles of potential employees, which help them assess whether a candidate is suitable for the role.
Sales intelligence tools allow marketers to target the right audiences with the most relevant offers at any given moment. It also provides valuable performance metrics that enable marketing teams to measure the success of their campaigns and adjust strategies as needed.
Understanding how sales intelligence tools work are essential for any individual or organization that hopes to make the most of their data.
Generating Sales and Marketing Leads
Through predictive analytics, sales intelligence tools can identify potential customers and craft personalized messages tailored to each individual’s needs. They can also help sales and marketing leaders assess customer sentiment and access real-time updates on market trends.
Setting Up Sales Trigger Alerts
With sales triggers and automated notifications, you’ll know when a criterion is met or exceeded, such as when a customer has visited your website multiple times or made a large purchase. This helps ensure you never miss out on potential customers.
Enriching and Cleaning Your Existing Customer Data
A sales intelligence platform can take stale and incomplete data sets, fill in missing information, or correct inaccurate data. This improves the accuracy of your analytic reports and enables better data enrichment and decision-making.
Personalizing Your Sales Strategy
By utilizing a sales intelligence tool, sales managers can analyze customer-specific data and develop personalized strategies for different segments of their buyer personas. This enables them to create more tailored solutions while improving overall sales efficiency.
Conducting Market Research and Gaining Insights
Using various data sources, a sales intelligence solution can reveal trends that may otherwise go unnoticed. This helps you make more informed decisions regarding pricing strategies, product features, customer segmentation, and marketing campaigns.
Best for Customer Insights: Clearbit
Best for Digital Presence: HubSpot
Best for B2B Marketing: Demandbase
Best for Online Collaboration: Groove
Best for Customer Relationship Management: Outreach
|Starts at $99|
|Yes||Starts at $45|
|Starts at $100|
Why We Choose Clearbit
Clearbit offers a range of features, including access to reliable consumer profiles, contact information, and segmentation tools. With this sales intelligence solution, you can easily find valuable customer insights that can be used to inform marketing strategies and optimize sales operations.
- Highly intuitive and easy to use
- Provides up to date data and client information
- Excellent lead generation
- The sales team can sometimes be unresponsive
- Its subscription models are quite unclear in terms of pricing and features
- Offers flexible packages depending on your business needs—Acquisition Package, Conversion Package, Operations Package. You can contact Clearbit for a custom quote.
Why We Choose HubSpot Sales Hub
HubSpot Sales Hub allows you to create content, track website visitors, capture leads through forms, and optimize website performance. It also provides abundant resources, such as video tutorials and educational blogs, covering every aspect of digital presence building.
- Provides clear visibility into email tracking
- Helps create automated email sequences easily
- Sales triggers and automated notifications for opens, clicks, and other email activities
- Can be difficult to keep track of past conversations
- Not all emails and calls show up in the company dashboard
- Offers three pricing plans—Starter ($45/month), Professional ($450/month), and Enterprise ($1,200/month).
Why We Choose Demandbase
Demandbase takes all the guesswork out of B2B marketing by delivering powerful insights and tailored solutions that quickly drive better results. The sales intelligence tool also provides personalized website experiences, ensuring visitors get exactly what they need.
- Collects and provides users with quality sales data
- Simple and easy to use
- Gives extensive data not just for lead database but also for employees
- Sometimes duplicate entries and target accounts
- List matching connects with only one account per item
- Has two plans—Enterprise and Elite. You can contact Demandbase to avail of the plan and get custom pricing.
Why We Choose Groove
With Groove, you can easily collaborate with sales teams in real-time, share files securely, and track project progress from anywhere. It’s also packed with features that make managing customer relationships easy, tracking leads, and creating action plans.
- Provides real-time data on click-through and open rates
- Automated follow-up emails to target companies and contact groups
- Intuitive email templates
- Too many redundant email notifications
- The filtering feature can be improved
- You can contact Groove to avail of its services and request a custom quote.
Why We Choose Outreach
Outreach’s intuitive sales intelligence platform lets you easily track contacts, measure engagement, and analyze activity data. The software also provides seamless integration with Salesforce and Microsoft Dynamics 365, allowing you to access comprehensive reporting and analytics tools.
- Comes with a multi-step approach to prospecting
- Helps you create highly targeted messages
- Nurtures deals at each stage in the funnel
- Customer support can sometimes be slow and inefficient
- Many companies have reported that their billing queries were left unanswered
- You can contact Outreach to request custom pricing.
As technology advances, so do the trends related to sales intelligence tools.
The trend towards CRM integration is helping businesses gain an edge over competitors by providing them with valuable sales intelligence capabilities, such as lead scoring and predictive analytics. By leveraging these platforms, you can generate more qualified leads, close more deals, and increase revenue.
Intelligent Communication Tools
Chatbots and contact center solutions represent two of the most popular intelligent communication tools. By automating mundane tasks like general inquiries or troubleshooting basic problems, existing and potential customers can receive faster responses while businesses save time on routine activities.
Speech Recognition and Call Analytics
The combination of these two technologies allows businesses to identify potential trends or opportunities for improvement. Furthermore, they provide a better understanding of how customers interact with the company on a daily basis. As a result, you can optimize your sales strategy and maximize revenue growth.
Mobile solutions are increasingly becoming an essential part of successful sales intelligence strategies. They provide quick access to critical sales data and allow sales reps to respond to customer needs more effectively. These solutions also help refine marketing strategies and optimize operations.
The Internet of Things (IoT)
As more connected devices are added to the IoT network, businesses can use sales intelligence tools to analyze real-time data from smart homes, vehicles, and other systems for an even deeper level of understanding of their customers.
Sales intelligence software can be a great asset to your company. However, there are potential issues that should be kept in mind when using this technology.
Data Security Risks
This can manifest through malware attacks or unauthorized access to servers. Investing in proper data protection measures will help ensure that any confidential information remains secure and private at all times.
Complex Implementation Procedures
Implementing sales intelligence tools often requires significant time and resources, which can put a strain on businesses that are already busy. To avoid this issue, you must assign personnel to train employees in the use of the software, configure settings as needed, and troubleshoot any errors that may arise during deployment or operation.
Too Much Reliance on Automation
Automation reduces the need for human interaction in the sales process, which could lead to inaccurate sales data due to a lack of contextual understanding. It may also impede collaboration between sales teams, as employees are less likely to communicate when tasks are automated.
Lack of User-Friendliness
This can lead to adoption issues within organizations, resulting in decreased productivity and missed growth opportunities.
Support and Maintenance
Is there a dedicated team available if something goes wrong? How often are bug fixes released? All these questions need to be taken into account when making your purchase decision.
In addition, are there any additional fees associated with maintenance or bug fixing? It's important to understand what those costs might look like to ensure that you won't end up paying more than you bargained for further down the line.
With technologies related to sales intelligence, companies can create more effective marketing campaigns and increase sales.
Marketing Accounting Intelligence
Revolutionizes how businesses monitor their financial performance. With it, you can easily keep track of expenses, analyze marketing campaigns, and forecast budgets.
Sales Analytics Software
Helps you generate real-time reports regarding customer engagement levels, sales trends, and product performance. You can also gain visibility into key metrics like marketing ROI and conversion rates.
Lead Intelligence Software
Provides features like automated lead scoring and nurturing campaigns to streamline your sales process further. The software also gives insights into lead behavior, so you can target the right audience and convert prospects into customers. ?
Sales intelligence software can be a powerful tool for sales teams. With the right system in place, sales reps can quickly access data and insights that help them in closing deals.
By taking the time to shop around, compare features, and read reviews, you’ll find the best software that meets your needs and budget. Now is the perfect time to invest in sales intelligence tools and gain an edge over competitors.