Best Voice Broadcasting Software

Communicating with customers has always been important for businesses. The pandemic has made it even more critical to interact with customers remotely yet efficiently. Due to the rise of remote working, effective communication with employees or other stakeholders across distances has also become crucial.

Traditional phone systems are no longer capable of helping you to manage such communications. Businesses need to adopt voice message broadcasting software to tackle this situation. Let us look at what voice broadcasting software is and why your business needs it.

What Is Voice Broadcasting Software?

Voice broadcasting is a mass communication technique that simultaneously sends telephone messages to hundreds or thousands of call recipients. Software that enables this technique is known as Voice Broadcasting Software.

Flexible communication, message uniformity, and cost-effectiveness are some advantages of voice broadcasting that have made this technology popular for commercial and personal applications.

Traditional voice broadcasting software solutions come with voice recording and broadcasting features. However, voice broadcasting has become an essential team communication tool in recent years. As a result, modern-day voice broadcasting systems come with advanced features to support business and marketing operations. These include personalization, reporting and analytics, integrations, etc.

Who Uses Voice Broadcasting Software?

This technology has commercial as well as community applications. It has now become a popular method of direct marketing. Businesses can use voice broadcast software for notifications, alerts, offers, announcements, surveys, and other purposes. Besides, they can also record customer responses by incorporating a simple IVR into the system.

Voice broadcasting software is also used for community and government purposes. Public agencies can use these solutions to share important voice messages with the entire population at once. When used by the government, voice broadcast systems are also known as emergency notification systems. This is because these tools are often used to give urgent updates to citizens.

Features of Voice Broadcasting Software

Voice broadcasting systems can vary in terms of features and functionalities. You can opt for a basic system with fundamental voice broadcasting features or a robust IVR system with voice calling and customer engagement capabilities.

Regardless of which type of software you choose, here are a few features that most voice broadcasting solutions must have:

1. Text-to-speech

   A voice broadcasting campaign requires a professional and confident voice that can influence people and inspire them to take action. Sadly, few organizations have professional voice-over artists who can record an impactful voice message. You can hire voice-over artists, but it can be costly, especially for new businesses.

   To overcome this hurdle, you can use the text-to-speech feature available in every voice broadcasting system. The feature enables you to convert a text message into a professional, natural, and human voice. Thus, you can type your message and convert it into a voice message without additional costs.

2. Press-1 campaigns

   A press-1 phone campaign enables automated call recipients to connect to listen to pre-recorded voice messages and connect to a live representative by pressing the "1" key. If you're about to launch a new service or product and want to inform your potential customers, running press-1 campaigns can be an effective option.

   Most voice blast software has a feature to create, run, and manage press-1 campaigns. You can record a message to inform customers about a new service and allow them to talk to your representative if they need more information.

3. Call recording

   If a potential customer chooses to talk to your agent, you might want to record the conversation. You can refer to the recording later to make informed decisions and improve agent performance.

   These recordings are saved in the cloud, so you can access them from any device. All voice broadcasting software solutions support the call recording feature. Once enabled, all your phone calls will be automatically recorded and saved.

4. Call reporting and analytics

   It is essential to know how your voice broadcasting campaign is performing. You can tweak the campaign or make other changes based on this information. Data indicating your campaign's health include the number of answered calls, missed calls, interested customers, etc.

   The call reporting and analytics feature in phone broadcasting software tracks and organizes all this data on your dashboard. Furthermore, the reporting is real-time; you can look at the reports at any point to determine how your campaign is doing.

5. Automatic retries

   Most of your calls will likely go to voicemail, or a customer might not pick up the call. You might have to call a phone number multiple times to interact with the customer. This can reduce efficiency if done manually.

   The automatic retries functionality of voice broadcasting systems automatically dials a number if there is no response on the first attempt. Moreover, you can program it as per your preferences. You can even select the duration between redial attempts as well as the total number of attempts.

6. AC-CID

   Customers are more likely to pick up your calls if you use a local, toll-free number. For example, suppose you're a US-based business launching a new product or service in Australia. You would prefer a local Australian phone number when reaching out to customers. However, getting Australian telephone numbers can be challenging.

   The Area Code-Caller ID (AC-CID) feature of the best voice broadcasting software resolves this hurdle. With this feature, you can get a caller ID based on the location of your choice. This way, you can call your customers in any location using virtual phone numbers to look more authentic and credible.

7. A/B testing

   Getting the perfect pitch and accent for your voice broadcasting campaign may require some testing. You might have to test multiple pitches and voice accents to determine which performs best and drives maximum customer engagement.

   The A/B testing feature in voice blast software allows you to simultaneously test multiple voice broadcasting setups. You can run multiple campaigns and analyze and compare their performance from the dashboard.

8. DNC list management

   A Do Not Call (DNC) list comprises phone numbers of people who have opted not to receive any calls from businesses. Sometimes, it's also called the Do Not Disturb (DND) list. It's essential to skip the phone numbers on the DNC list for compliance and legal reasons.

   All legal voice broadcasting solutions come with seamless DNC list management. You can check which numbers are on the list and exclude them from your voice broadcasting campaign.

Benefits of Voice Broadcasting Software

If you're looking for an affordable, easy-to-deploy, and effective marketing strategy to increase sales and brand awareness, voice broadcasting can be ideal. Let's look at the key business benefits of voice broadcasting:

1. Seamless setup and easy to implement

   Numerous marketing strategies exist, but not all are as simple and easy to implement as voice broadcasting. All you need to do is select a voice broadcast service of your choice. There's no need for any complex and expensive equipment.

   Moreover, you don't need any expert skills to leverage voice broadcasting. You just need a pitch that sends out the message you want to send across and the phone numbers of your potential customers.

2. Cost-effective

   Another reason to use voice broadcasting is that it's easy on your wallet. Calling your potential customers can be expensive. Voice broadcasting is an affordable alternative that allows you to communicate with your prospects with the same impact but at a lower cost.

   Also, voice broadcasting campaigns are seamlessly scalable. Voice broadcasting solution providers offer flexible plans as per your requirements. If you want to reach more customers, you can subscribe to a higher plan.

3. Uniform messaging

   Inconsistency in messaging can hurt your business in many ways. It can cause uncertainty among your consumers, resulting in credibility loss and affecting your sales and conversions. Voice broadcasting eliminates this hassle.

   With voice broadcasting, you can maintain message uniformity and send the same message to all the recipients. This ensures consistent branding and helps you position yourself as a trustworthy provider.

4. Save time

   The time your marketing strategy takes to show effect plays a vital role in its success and effectiveness. Voice broadcasting works almost instantly. You can send marketing messages to all your potential customers at once. All they have to do is listen to the call, and your message will be delivered to them.

   This method is quicker and more immediate than other popular advertising techniques like newspaper advertising, TV advertising, or digital marketing.

5. Effortless personalization

   Personalization has become the cornerstone of modern-day marketing. Customers expect brands to cater to their individual requirements. However, personalization can be challenging to implement.

   In voice broadcasting, you can personalize every call. For example, you can use a British accent if you're targeting customers in the UK. Or, you can use a female voice when sending messages to female customers

6. Streamlined call tracking

   How do you know if your voice broadcasting campaign is performing well? There's no need for a guessing game, and phone broadcasting software comes with built-in call-tracking capabilities.

   You can analyze the comments of each customer to determine how they're responding to your campaign. Based on the response, you can make meaningful changes to your campaign and align it with your potential customers' requirements.

7. Increases awareness and sales

   Voice broadcasting campaigns can directly impact your bottom line. You can reach customers directly on their phones and tell them about your products and services. This increases brand awareness as more people start to recognize your brand.

   Voice broadcasting can also drive sales, both directly and indirectly. At the end of each message, you can encourage the recipient to take action. It can be talking to an agent or visiting your store or website. You can build relationships with your prospects and turn them into paying customers.

8. Multiple uses

   Lastly, you can use voice broadcasting for purposes beyond advertising and marketing. If you're changing your business location or undergoing a change, you can use voice broadcasting to inform your customers. You can send greetings to people on festivals or special days. You can also use voice broadcasting to spread awareness and information.

How Can Voice Broadcasting Software Be Used?

Voice broadcasting has numerous business applications; it can become your primary communication channel if used correctly. Most companies, by default, use email for most communications, which is less human and expressive than voice messages. The same goes for marketing messages and interacting with customers.

Let us look at some ways you can use voice broadcasting in your business:

1. Emergency notifications

   Sometimes, you might need to send urgent notifications during an emergency. For example, a fault in your IT infrastructure could result in sudden downtime. Or, a cyberattack on your organization could lead to data loss or theft. In such instances, it's essential to communicate with your customers as soon as possible.

   Voice broadcasting is an effective way to send out messages to many recipients at once. While emails and SMS can be helpful, people don't check them instantly. But when they get a call, they're more likely to respond. This way, you can share urgent news and announcements with your consumers.

2. Promotions and special deals

   Voice broadcasting is undoubtedly an excellent tool to promote new products, services, and offers. This is especially true for location-based businesses that are present in a specific city or state. You can run voice broadcasting campaigns to inform your potential and existing customers about new products and special deals.

   Using voice broadcasting for running promotions has two benefits. First, automated calls get good engagement. People prefer to avoid talking to sales reps but are likelier to listen when the call is pre-recorded. Second, it's instant promotion. Since most people answer calls instantly, you can promote your products and services promptly.

3. Employee communication

   Voice broadcasting is also an excellent way to streamline corporate communications with employees, clients, and stakeholders. Typically, companies use emails and text messages, which can go unnoticed. This can lead to problems, especially if the announcement requires immediate action.

   Call broadcasting software can resolve this hurdle. The HR department can send an automated call to all the employees to send the message across. Since the call will come from the company's phone number, employees will attend to it immediately and receive the message. This way, you can bridge the communication gap and ensure the entire organization is on the same page.

4. Appointment reminders and updates

   Many businesses, such as healthcare facilities, spas, salons, etc., use appointments to manage their schedules and attend to customers. However, the problem with appointments is that customers might forget about them. You can send SMS reminders, but the chances of a customer looking at text messages are low, especially given the number of spam messages floating around.

   Voice broadcasting can be effective in sending appointment reminders and updates. You can call your customers and send them a voice message reminding them about their appointment. This practice can go a long way in reducing no-shows, increasing traffic to your business, and increasing revenue. Customers will also feel more valued.

5. Surveys and feedback

   Another common application of voice broadcasting is conducting surveys. You can use voice broadcasting campaigns for large-scale market research activities. Calls have a better response rate than other mass communication tools for such surveys.

   You can also create polls and request customers to give feedback using number keys on their mobile phones. For example, you can ask how your customers rate their experience with you. They can rate you from 1 to 5 using their mobile phone's keypad.

How to Choose the Right Voice Broadcasting Software?

After understanding the benefits and uses of voice broadcasting technology, you might want to choose one for your business. But deciding on one can be a challenge as there are a large number of providers. It can be difficult to understand which program is most suitable for you. Let us look at some criteria you can use to evaluate the various voice broadcasting systems available in the market.

1. Easy setup

   Not every business is large enough to have technical experts or IT personnel to set up the software. The easier a particular program is to install and run, the more convenient it is for you. Ease of setup also means you can scale your voice calling system faster and more easily as your business needs change.

2. Ease of use

   Ease of use includes a user-friendly interface, an efficient dashboard, availability of demo videos, etc. If you choose software that is easy to use, you can get it operational faster. You also have to spend less time and money training your agents to use it.

3. Features

   The best voice broadcasting services offer a wide range of features to help your business maximize returns from the calls. Some of the essential features are discussed in the previous section. Beyond those, some voice broadcasting solution providers also offer facilities like vanity phone numbers, conference calling, voice recognition, push to opt-out/ repeat/ leave a message, etc.

4. Support

   No matter how easy a program is to set up and use, you might need help with technical issues. This is where a great support system becomes essential. Any good voice broadcasting services provider will ensure you have access to helpful 24x7 customer support.

5. Value for money

   It is not enough for call broadcasting software to provide great features. If it is too expensive, your business will take longer to profit from the broadcasted calls. Although most such software is cost-effective, you must check if they offer value for money. The more features they offer at a reasonable cost, the better a provider is for your business.

6. Customer satisfaction

   Alongside checking for the above criteria, you can also look at what other customers say about a particular voice broadcasting program. You can use their experiences to decide how satisfied customers are. Customer satisfaction characteristics could include rating scores, voice broadcasting service reviews, freshness scores, social scores, and monthly website visitor numbers.

List of Top 5 Voice Broadcasting Software

Name	Free Trial	Demo	Starting Price	Visit
CallHippo	Yes, 7 days	Yes	$0.04 per call	Learn More
Murf AI	Yes, 14 days	Yes	Starting price at $9.00	Learn More
Servetel	Yes, 15 days	Yes	Custom Pricing	Learn More
HoduCC	Yes	Yes	US$400.00/one-time	Learn More
Routee	Yes	Yes	Custom Pricing	Learn More

Once you know what you want in call broadcast software, it will be easier for you to make a choice. You can pick one that fits your business needs the most closely.

However, given the number of options out there, you might still wonder which software best fits your business.

To help you make that decision more easily, we have shortlisted the top five voice broadcasting software options for you. The list below is based on the criteria mentioned in the previous section.

1. CallHippo

CallHippo is one of the leading voice broadcasting software in the market today. It is a cloud-based solution, which makes it convenient and flexible. It also has helpful features like call recording that allow you to record calls for monitoring and training your agents. You can reach your audience in their local language or dialect through CallHippo.

Features

• It has seamless integrations with multiple programs and CRMs.
• You can use text-to-speech or upload your own audio recording.
• You can easily import contacts and add more details to maintain a database for leads.

Pros

• Its customer support is unparalleled in accessibility and helpfulness.
• CallHippo’s software is very easy to set up and use.
• It is one of the most cost-effective providers of voice broadcasting software.

Cons

• Occasional fluctuations in connectivity might occur.
• Currently, security audit logs are not available to customers.

Pricing

CallHippo has a Per Call + Calling Charges pricing model, and the rates differ based on the number of calls made. The rates are as follows:

• Up to 250 calls per month – $0.04 Per Call + Calling Charges
• Up to 1000 calls per month – $0.035 Per Call + Calling Charges
• Up to 2500 calls per month – $0.03 Per Call + Calling Charges
• Up to 5K calls per month – $0.025 Per Call + Calling Charges
• Up to 15K calls per month – $0.02 Per Call + Calling Charges
• Up to 100K calls per month – $0.015 Per Call + Calling Charges

2. Murf AI

Murf AI is another of the best voice broadcasting services. It is high on usability and features. It has earned many awards for its SyntheticMedia, Text to Speech, Natural Language Processing and other features. Murf’s AI-generated voices can be used for Customer Support Centers, Podcasts, Voiceovers, Videos, and more.

Features

• You can control your voice message's speed, pitch, and other aspects.
• Murf has 125+ AI-based voice options that you can use to customize calls.
• You can convert your audio recordings into AI-based voiceovers.

Pros

• Its voices are available in 20+ languages.
• It has a sleek and easy-to-use interface.
• Murf also offers high-end features like voice cloning and voice changer.

Cons

• Premium features are available only with costly subscriptions.
• Sometimes the voices don’t sound realistic.

Pricing

Murf AI has multiple pricing plans based on features available:

• Free - $0 per user per month; $0 billed annually (Limited features, no downloads)
• Basic - $19 per user per month; $228 billed annually
• Pro - $26 per user per month; $312 billed annually
• Enterprise - $59 per user per month; $3540 billed annually (5 users)

3. Servetel

Servetel is a voice broadcasting software by Servetel Communications that provides voice blast solutions for every industry. With several advanced features, including real-time analytics and a 99.99% uptime guarantee, and cost-effective pricing plans, it is a highly scalable option. It also offers CRM and other third-party integrations.

Features

• Web-based program for quick communication.
• Servetel offers automated retries for missed or unanswered calls.
• Simplified campaign tracking.
• Automated daily reports on email.

Pros

• It is highly economical as pricing is only for answered calls, and rates are per second.
• You can run multiple campaigns at the same time.
• It offers customized scheduling for your campaigns.

Cons

• Some of their integrations need improvement.
• Customer service quality is variable.

Pricing

• Servetel has customizable pricing plans with a price on request.
• It offers usage-based pricing, volume discounts, and unlimited free agent logins.

4. HoduCC - Omnichannel Contact Center

HoduCC is a multichannel contact center software that allows you to connect with your target audience more effectively. Customers and organizations can use voice broadcasting, texts, email, chat, video, or social media to interact. This improves the chances of your message reaching your customers and makes it easier for them to reach you.

Features

• Cloud-based or on-premises setup provided.
• It integrates multiple communication channels through the same platform.
• It comes with single-tenant and multi-tenant options.

Pros

• It has a simplified workflow for greater efficiency.
• Its automation tools help you to provide faster personalization.
• Its flexibility means you can use it for an office, WFH, or Hybrid work model.

Cons

• Its user interface can be improved for more ease of use.
• Some business features are missing.

Pricing

• Pricing is available on request.

5. Routee

Routee is a powerful voice broadcasting system from AMD Telecom that has several well-known organizations as customers. It uses multiple channels and offers 16 languages, so your message can be highly personalized. It also offers scalability and cost-effectiveness through its unique channel-based pricing plans.

Features

• Personalized voice broadcasting messages
• Its omnichannel communication platform includes oush notifications and authentication.
• It offers integrations with several third-party programs and CRMs.

Pros

• You can personalize your campaign based on target audience segmentation.
• It provides real-time feedback and call reports about your campaigns.
• It ensures high voice quality through its global carrier network.

Cons

• Their customer service can be made more helpful.
• User interface can be challenging to use.

Pricing

It has usage-based pricing with various channels having independent pricing. Pricing varies by geography. Pricing for bulk voice campaigns in the US are as follows:

• Outbound Call to a Mobile - $0.6614 per second
• Outbound Call to a Landline – USA - $0.74 per second
• Outbound Call to a Landline – Alaska - $0.0913 per second
• Outbound Call to a Landline – Hawaii - $0.013 per second

Latest Trends in Voice Broadcasting Software

Voice broadcasting has been available for years, but it has evolved a great deal in this time. The emergence of new technologies like AI, 5G, VoIP, etc., has ignited new developments and possibilities in the voice broadcasting space. Let us look at some of the latest trends in the voice broadcasting software industry that every business owner should be aware of:

1. The end of traditional phone services

   Traditional phone systems and landlines have become almost obsolete. It's the era of cloud-based solutions that allow companies to run a voice broadcasting campaign anytime and from anywhere without the need for complex hardware.

   With internet accessibility continuously increasing, cloud-based voice broadcasting solutions have become the norm. These web-based solutions can be accessed using any device, such as a PC, laptop, tab, or smartphone. This makes voice broadcasting an effortless and cost-effective process.

2. 5G to take the lead

   The latest buzzword in telecommunications is 5G, and for good reason. 5G is likely to change the face of voice broadcasting. 5G will enable faster communication, improved call quality, no call jitters, and reduced dropped calls.

   Furthermore, internet users will have better connections, which will be crucial as most call broadcast software now comes with integrated VoIP capabilities. The rise of 5G will likely influence more businesses to adopt voice broadcasting as a marketing channel.

3. The rise of AI

   Artificial Intelligence has impacted almost every sector, and voice broadcasting is no different. In voice broadcasting, AI can help personalize the customer experience and provide better quality service.

   The most prominent application of AI in voice broadcasting is Interactive Voice Response (IVR). Most companies run press-1 campaigns allowing customers to press the "1" key on their phone to talk to the agent. However, this implies that an agent needs to be actively available throughout the campaign.

   With AI-enabled AR, you can provide self-service to customers. They can use the IVR to get basic information about your business and product. In case of specific queries, the IVR can direct a call to the agent. This leads to better customer experience and agent productivity.

4. Unified ommunications as a Service

   Omnichannel communications have become the new norm. Businesses can't have different channels and solutions for voice broadcasting, SMS, voice calls, and other types of communications. It's essential to consolidate all communication channels to provide a seamless experience to customers.

   This has led to the rise of Unified Communications as a Service (UCaaS) solutions. These solutions enable you to integrate, organize, and manage all your marketing communications, such as voice broadcasting, email, SMS, etc., from a single platform.

   UCaaS solutions enable businesses to stay focused and make their marketing efforts more streamlined and effective. Hence, there is likely to be a spike in the adoption of UCaaS solutions in the upcoming years

5. Mobile VoIP solutions

   While remote work existed before as well, the pandemic has made it the new normal. From new startups to Fortune 500s, all businesses rely entirely or partially on remote employees. Since remote work is here to stay, companies are adopting mobile VoIP solutions that enable the creation and execution of voice broadcasting campaigns anytime and from anywhere.

   Mobility is the future of business in all industries, and hence, mobile VoIP solutions have become an essential tool for all companies. In addition to running voice broadcasting campaigns, these solutions allow you to manage all your communications requirements. These include voice calls, emails, SMS, social media, etc.

Pricing Information of Voice Broadcasting Software

Overall, voice broadcasting software cost is low, even though the pricing plans can vary. Many providers offer customizable plans or pricing dependent on usage. Some have subscription models where you pay per user per month or year regardless of actual usage.

Some even have one-time licensing. You pay once for a perpetual license per user and can use the software as much as you need without paying again. Some providers offer a combination of these types of pricing plans.

Conclusion

Voice broadcasting is a low-cost marketing strategy that requires little to no assets. Its infrastructure can be easily set up in 10-15 minutes with a computer, IVR (Interactive Voice Response) or voice broadcast software, and a good internet connection. You can set up a voice broadcasting campaign quickly and easily with these three things.

The best voice broadcasting software has many benefits. You can pick from the many options available in the market based on your business needs and budget. So, give your business marketing the boost you want by adopting voice broadcast software.